Mark Holtz
12-18-02, 10:23 AM
Financial TV shows suffer hard times, too (http://story.news.yahoo.com/news?tmpl=story&ncid=677&e=2&cid=677&u=/usatoday/20021217/bs_usatoday/4706268)
The battle between the dean of business television and the new kids on the block is 6 months old.
For now, both sides look like ratings losers.
Louis Rukeyser's Wall Street Week with Louis Rukeyser was TV's most-watched business program for 32 years, until a nasty March dispute with PBS officials over the program's content and direction led to his ouster. Cable channel CNBC quickly signed him.
Since June 28, Louis Rukeyser's Wall Street has gone head-to-head against PBS successor Wall Street Week with Fortune and co-hosts Geoff Colvin and Karen Gibbs. But this vaunted matchup, at least so far, looks like a bust. The combined prime-time audience for both shows is about 20% less than what Rukeyser had by himself at PBS.
Full story from USA Today (http://story.news.yahoo.com/news?tmpl=story&ncid=677&e=2&cid=677&u=/usatoday/20021217/bs_usatoday/4706268)
The battle between the dean of business television and the new kids on the block is 6 months old.
For now, both sides look like ratings losers.
Louis Rukeyser's Wall Street Week with Louis Rukeyser was TV's most-watched business program for 32 years, until a nasty March dispute with PBS officials over the program's content and direction led to his ouster. Cable channel CNBC quickly signed him.
Since June 28, Louis Rukeyser's Wall Street has gone head-to-head against PBS successor Wall Street Week with Fortune and co-hosts Geoff Colvin and Karen Gibbs. But this vaunted matchup, at least so far, looks like a bust. The combined prime-time audience for both shows is about 20% less than what Rukeyser had by himself at PBS.
Full story from USA Today (http://story.news.yahoo.com/news?tmpl=story&ncid=677&e=2&cid=677&u=/usatoday/20021217/bs_usatoday/4706268)