dswoody1
07-10-03, 05:25 AM
:goodjob: by Peter Marchese
Gay.com / PlanetOut.com Network
It may not be a 24-hour cable television channel, but satellite broadcaster DirecTV is hosting a new pay-per-view service dedicated to providing content aimed at the underserved gay and lesbian audience.
Beginning on Aug. 29, Regent Entertainment and Here Films will launch "here! Pay Per View" (hPPV) -- a new service offering recent gay and lesbian-themed movies, with pay-per-view premieres, and a wide range of special programming.
The venture, announced on Monday, is spearheaded by two of Hollywood's big names in gay and lesbian-themed theatrical motion pictures, Stephen Jarchow and Paul Colichman. The duo is responsible for "Gods and Monsters," which won the Academy Award for adapted screenplay, and for supporting other gay and lesbian productions through Here Films, operated by the Los Angeles film production company Regent Entertainment.
"There have been too many excuses as to why there wasn't a gay channel," said Colichman. "So the idea was first to get started, because we knew the community was there."
At this point, the cost for each feature will be $3.99 and will be available only to DirectTV's 11.4 million customers. Colichman believes DirectTV should be congratulated for championing a television service for the gay and lesbian community. However, he explains hPPV is only a gay TV seed that he's looking to develop into a full-fledged gay and lesbian channel.
"We will continue to formulate the subscription service, which would soon allow customers to buy a group of movies or even an entire channel over the next 12 to 18 months," said Colichman.
Scott Seomin, entertainment media director for the Gay & Lesbian Alliance Against Defamation (GLAAD), is also optimistic about the future of hPPV.
"We're obviously very happy that this is happening with DirecTV," said Seomin. "We're also very happy here at GLAAD because the people behind Regent are very smart businessmen and make very strategic business decisions, and that leads me to believe this channel will succeed."
This new service comes in the wake of the recent statement made by Viacom regarding the indefinite delay of a 24-hour, gay and lesbian cable channel co-produced by Showtime and MTV Networks. A separate but similar gay channel announced by MDC Entertainment has also not yet come to fruition.
But just because hPPV is the first U.S. gay television service doesn't mean it will be the last. Instead of pushing other gay channels out of the market, Seomin thinks the launch of hPPV could actually help other channels get off the ground.
"If it succeeds, it will be copied," said Seomin. "When this starts making a profit -- and since it's pay-per-view it will -- its model will be copied by other entities."
In a landscape with no gay TV, Colichman welcomes the competition.
"Our goal is to prove the viability of the community," said Colichman. "So we deserve to be served by several channels in the future ? but someone needed to put their stake in the ground and say 'Let's start!'"
Initially, here! Pay Per View will offer four to six movies per month as well as music specials.
The service will launch with the television premiere of the highest-grossing independent gay and lesbian film of 2002, "Sordid Lives," a comedy about unconditional love, acceptance and coming out in a Texas family members converge for the matriarch's funeral.
Posted July 9, 2003
Gay.com / PlanetOut.com Network
It may not be a 24-hour cable television channel, but satellite broadcaster DirecTV is hosting a new pay-per-view service dedicated to providing content aimed at the underserved gay and lesbian audience.
Beginning on Aug. 29, Regent Entertainment and Here Films will launch "here! Pay Per View" (hPPV) -- a new service offering recent gay and lesbian-themed movies, with pay-per-view premieres, and a wide range of special programming.
The venture, announced on Monday, is spearheaded by two of Hollywood's big names in gay and lesbian-themed theatrical motion pictures, Stephen Jarchow and Paul Colichman. The duo is responsible for "Gods and Monsters," which won the Academy Award for adapted screenplay, and for supporting other gay and lesbian productions through Here Films, operated by the Los Angeles film production company Regent Entertainment.
"There have been too many excuses as to why there wasn't a gay channel," said Colichman. "So the idea was first to get started, because we knew the community was there."
At this point, the cost for each feature will be $3.99 and will be available only to DirectTV's 11.4 million customers. Colichman believes DirectTV should be congratulated for championing a television service for the gay and lesbian community. However, he explains hPPV is only a gay TV seed that he's looking to develop into a full-fledged gay and lesbian channel.
"We will continue to formulate the subscription service, which would soon allow customers to buy a group of movies or even an entire channel over the next 12 to 18 months," said Colichman.
Scott Seomin, entertainment media director for the Gay & Lesbian Alliance Against Defamation (GLAAD), is also optimistic about the future of hPPV.
"We're obviously very happy that this is happening with DirecTV," said Seomin. "We're also very happy here at GLAAD because the people behind Regent are very smart businessmen and make very strategic business decisions, and that leads me to believe this channel will succeed."
This new service comes in the wake of the recent statement made by Viacom regarding the indefinite delay of a 24-hour, gay and lesbian cable channel co-produced by Showtime and MTV Networks. A separate but similar gay channel announced by MDC Entertainment has also not yet come to fruition.
But just because hPPV is the first U.S. gay television service doesn't mean it will be the last. Instead of pushing other gay channels out of the market, Seomin thinks the launch of hPPV could actually help other channels get off the ground.
"If it succeeds, it will be copied," said Seomin. "When this starts making a profit -- and since it's pay-per-view it will -- its model will be copied by other entities."
In a landscape with no gay TV, Colichman welcomes the competition.
"Our goal is to prove the viability of the community," said Colichman. "So we deserve to be served by several channels in the future ? but someone needed to put their stake in the ground and say 'Let's start!'"
Initially, here! Pay Per View will offer four to six movies per month as well as music specials.
The service will launch with the television premiere of the highest-grossing independent gay and lesbian film of 2002, "Sordid Lives," a comedy about unconditional love, acceptance and coming out in a Texas family members converge for the matriarch's funeral.
Posted July 9, 2003