Chris Blount
07-27-04, 06:02 AM
Strange But (We Guess) True
Strange but, according to the New York Times, true. Seems the Brits (who else?) will soon have access a new, 24-hour satellite network known as the Advert Channel. It's got its own blow- dried hosts, shows like "Adverts for You" and "Ad Chat" and it will devote nine minutes per hour to ads ... well, current ads. The rest appears to be a stew of audience interaction (Vote for your favorite ad!), advertising background (How did they do that?), classic ads (Anybody remember "I'd like to teach the world to sing?") and the ever-popular viewer-produced home-movie type advertisments.
Fortunately, the British Isles are reputed to feature far better commercials than standard U.S. fare. Which leads us to suggest that maybe some of the advertising Chicken Littles in this country try crossing the Big Pond to see what it is the Brits have that we don't.
At any rate, the channel won't debut full time until Monday, Sept. 6th but in the meantime you can check out The Advert Channel (billed as "For people who love Adverts") at http://www.theadvertchannel.tv
http://www.skyreport.com (Used with permission)
Strange but, according to the New York Times, true. Seems the Brits (who else?) will soon have access a new, 24-hour satellite network known as the Advert Channel. It's got its own blow- dried hosts, shows like "Adverts for You" and "Ad Chat" and it will devote nine minutes per hour to ads ... well, current ads. The rest appears to be a stew of audience interaction (Vote for your favorite ad!), advertising background (How did they do that?), classic ads (Anybody remember "I'd like to teach the world to sing?") and the ever-popular viewer-produced home-movie type advertisments.
Fortunately, the British Isles are reputed to feature far better commercials than standard U.S. fare. Which leads us to suggest that maybe some of the advertising Chicken Littles in this country try crossing the Big Pond to see what it is the Brits have that we don't.
At any rate, the channel won't debut full time until Monday, Sept. 6th but in the meantime you can check out The Advert Channel (billed as "For people who love Adverts") at http://www.theadvertchannel.tv
http://www.skyreport.com (Used with permission)