Darkman
09-23-06, 12:02 AM
Defense Contractor Targets Lucrative Consumer Electronics Market
BY DANIEL DEL'RE
INVESTOR'S BUSINESS DAILY
Posted 9/22/2006
Anaren (ANEN) has transformed itself from a narrowly focused supplier of military communications technology into a big-league player in the market for commercial communications equipment.
The company's radio signal receivers help route cell phone calls along the networks of the biggest service providers, including Verizon Wireless and Cingular Wireless.
The receivers also help satellite dishes catch video feed from space and transmit it to 12 million subscribers of EchoStar's (DISH) Dish Network.
Anaren's commercial wireless business accounts for 63% of revenue, up from 12% in 1996, when Lawrence Sala took the helm as chief executive. Over that time, Anaren's annual revenue surged nearly fivefold to $106 million.
Sala has a 22-year history with the company and is directing product development toward the lucrative market for cell phone handsets and electronic gadgets.
Tiny Receivers
The consumer market opened up for Anaren when the company's engineers found a way to shrink their microwave receivers to 1/100th their original size while enhancing their ability to find open frequencies and pick up signals. This size advantage makes them appropriate for cell phone handsets and wireless earpieces that use Bluetooth technology.
"These markets are attractive because of the high sales volume," Sala said...
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( The entire article is at the following source: http://www.investors.com/editorial/IBDArticles.asp?artsec=7&issue=20060922
BY DANIEL DEL'RE
INVESTOR'S BUSINESS DAILY
Posted 9/22/2006
Anaren (ANEN) has transformed itself from a narrowly focused supplier of military communications technology into a big-league player in the market for commercial communications equipment.
The company's radio signal receivers help route cell phone calls along the networks of the biggest service providers, including Verizon Wireless and Cingular Wireless.
The receivers also help satellite dishes catch video feed from space and transmit it to 12 million subscribers of EchoStar's (DISH) Dish Network.
Anaren's commercial wireless business accounts for 63% of revenue, up from 12% in 1996, when Lawrence Sala took the helm as chief executive. Over that time, Anaren's annual revenue surged nearly fivefold to $106 million.
Sala has a 22-year history with the company and is directing product development toward the lucrative market for cell phone handsets and electronic gadgets.
Tiny Receivers
The consumer market opened up for Anaren when the company's engineers found a way to shrink their microwave receivers to 1/100th their original size while enhancing their ability to find open frequencies and pick up signals. This size advantage makes them appropriate for cell phone handsets and wireless earpieces that use Bluetooth technology.
"These markets are attractive because of the high sales volume," Sala said...
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( The entire article is at the following source: http://www.investors.com/editorial/IBDArticles.asp?artsec=7&issue=20060922