INHUMANITY
04-28-07, 05:55 PM
The Weather Channel to Spend $50M on HD
Cable Network to Break Ground on New Studio May 2, Its 25th Anniversary
By Todd Spangler -- Multichannel News, 4/27/2007 3:06:00 PM
In one of the largest capital projects in its history, The Weather Channel expects to spend some $50 million to develop and launch an HD version of its network.
The project includes building a new, 1,100-square-foot studio at its Atlanta headquarters that will be outfitted with HD cameras and other equipment, as well as converting “tens of thousands” of on-screen graphics for HD, TWC president Debora Wilson said.
“We’re making major infrastructure investments,” Wilson said. “We consider this a cost of doing business.” The HD channel, she added, will “give us a new way to engage our viewers. Weather is so visual.”
The network is aiming to have all of its programming in HD by mid-2008. At that point, the standard-definition feed of the channel will be a downconverted version of the HD one.MORE....
http://www.multichannel.com/article/CA6437614.html?rssid=196 (http://www.multichannel.com/article/CA6437614.html?rssid=196)
While I don't think it's bad-ass by any means for HD, it still goes to show you that more and more networks are jumping on board.
Keep it coming! :)
Cable Network to Break Ground on New Studio May 2, Its 25th Anniversary
By Todd Spangler -- Multichannel News, 4/27/2007 3:06:00 PM
In one of the largest capital projects in its history, The Weather Channel expects to spend some $50 million to develop and launch an HD version of its network.
The project includes building a new, 1,100-square-foot studio at its Atlanta headquarters that will be outfitted with HD cameras and other equipment, as well as converting “tens of thousands” of on-screen graphics for HD, TWC president Debora Wilson said.
“We’re making major infrastructure investments,” Wilson said. “We consider this a cost of doing business.” The HD channel, she added, will “give us a new way to engage our viewers. Weather is so visual.”
The network is aiming to have all of its programming in HD by mid-2008. At that point, the standard-definition feed of the channel will be a downconverted version of the HD one.MORE....
http://www.multichannel.com/article/CA6437614.html?rssid=196 (http://www.multichannel.com/article/CA6437614.html?rssid=196)
While I don't think it's bad-ass by any means for HD, it still goes to show you that more and more networks are jumping on board.
Keep it coming! :)