1. This site uses cookies. By continuing to use this site, you are agreeing to our use of cookies. Learn More.

Court Backs Comcast In DIRECTV HD Suit

Discussion in 'DIRECTV General Discussion' started by vikerex, Aug 20, 2007.

Thread Status:
Not open for further replies.
  1. Earl Bonovich

    Earl Bonovich Lifetime Achiever

    30,092
    3
    Nov 15, 2005
    There is a "big" difference between being bustd for "false" advertising...
    And the court stating you have to shut it down, because it is not conclusive.

    They didn't say they "lied" or intentionally itended to decieve.

    They agree with Comcast that there was enough of a "question" on the validity that the commercials had to be pulled down.
    And this is just an injunction.... that there was enough "merit" to the question, to stop the spread of the ads... and make it "worse" if it does turn out to be decided by a jury/trial at a later time... they they where false

    And yes... in today's day and age... anything that get's you on the "tip of the tounge" or the top of searches... could ultimately be "good press"

    As in some of the articles on the topic, they re-mentioned that in the next month DirecTV is planning on activating all the new HD channels.

    So while the start of the article may be negative, at the end... it ends in "positive" things, which is good press.


    I do also find it odd, that they allowed the COMCAST commercials to continue... when there are enough holes in their survey, you can float the entire D10 Sat through it.
     
  2. harsh

    harsh Beware the Attack Basset

    21,192
    182
    Jun 14, 2003
    Salem, OR
    There isn't much positive to say about the DIRECTV with respect to truth in advertising.
     
  3. Earl Bonovich

    Earl Bonovich Lifetime Achiever

    30,092
    3
    Nov 15, 2005
    Oh yawn.... and any other media companies advertising are any different..
    COMCAST snookers people left and right. AT&T and their attempts to get Illinois laws changed, without "stating" it is them behind it....

    Advertising today.... is a game... on how close you can get to the line, without crossing it.

    Especially when it comes to a topic that is extremely subjective, like "which picture do you like better".
     
  4. raott

    raott Hall Of Fame

    2,267
    61
    Nov 23, 2005
    One element of the test for injunctions that must be satisfied is likelihood of success on the merits. The judge found that Comcast was likely to succeed in their case.
     
  5. Herdfan

    Herdfan Well-Known Member

    6,455
    88
    Mar 18, 2006
    Teays...
  6. man_rob

    man_rob Hall Of Fame

    1,439
    0
    Feb 21, 2007
    While the ads have been blocked, whether or not they are false has yet to be decided:

     
  7. harsh

    harsh Beware the Attack Basset

    21,192
    182
    Jun 14, 2003
    Salem, OR
    The price is $69.99 for the first four months and stays at the Premier level until you opt for another qualifying package.
    You are correct about the Premiere package discount. If you order online, you must apply for and wait for the $50 VISA gift card. There is also a $100 cash back rebate that requires submission of a form and 6-8 weeks for processing. These two rebates are over and above the monthly instant rebate.

    I stand corrected: free is not $169.98, it only costs $69.99.
     
  8. harsh

    harsh Beware the Attack Basset

    21,192
    182
    Jun 14, 2003
    Salem, OR
    How do you separate the two?
     
  9. upnorth

    upnorth Godfather

    375
    0
    Jun 21, 2006
    Yep I am going to run right out and buy a ----- pickup cause I can drive right up the side of a mountain with it or i can take it to the job site and have who knows how many lbs of steel and concrete dropped into it from 30ft above.
    Or how about this one I will drive it right into the lake or what ever so it can kick some creature of the black lagoon's #$$.
    I cannot tell you how many times the better half and I have looked at each other after watching a commercial and said What Was That!!!.
    Well its your everyday advertising.;)
     
  10. raoul5788

    raoul5788 Guest

    1,481
    0
    May 13, 2006
    I mean about all of your posts. You don't seem to ever have anything good to say.
     
  11. DCSholtis

    DCSholtis Up The Irons!

    5,775
    6
    Aug 7, 2002
    He's an E* sub who has drunk too much of Charlie's kool-aid. Nuff Said.
     
  12. Earl Bonovich

    Earl Bonovich Lifetime Achiever

    30,092
    3
    Nov 15, 2005
    But it doesn't mean they will...

    It is just an evaluation of the intial facts of the issue... that there is enough there, that the possibility exists...

    IIRC... wasn't there injuctions, that where ultimately over turned... between TiVo and Dish Networks...
     
  13. chopperjc

    chopperjc Godfather

    476
    0
    Oct 2, 2006
    Why fight? I have DirectV and love my picture and selections. Advertising as in politics has become gotcha. How far can we go? How can we spin it? Comcast does not have what I want. Should people wish to use this to bash D* I hope it makes them feel better about themselves. I only care about the actual product not the spin.
     
  14. raott

    raott Hall Of Fame

    2,267
    61
    Nov 23, 2005
    Agreed that it doesn't mean they will succeed and injuctions can and do get overturned. However, the burden is more than just a possibility that they will succeed, whoever is seeking an injunction must show it is likely they will succeed.
     
  15. upnorth

    upnorth Godfather

    375
    0
    Jun 21, 2006
    I agree 100% you hit the nail right on the head.;)
     
  16. Doug Brott

    Doug Brott Lifetime Achiever DBSTalk Club

    28,939
    72
    Jul 12, 2006
    Los Angeles
    Let's see .. Um .. As soon as the stations go live in the next month you start advertising that you've got it. I'm not talking about the existing ads .. I'm talking about new ads in the future about something that (in the future) has already happened.

    Regardless of PQ, once DIRECTV becomes king of content, PQ will be less of a selling point when you're probably picking nits to pick one PQ over the other anyway.
     
  17. Earl Bonovich

    Earl Bonovich Lifetime Achiever

    30,092
    3
    Nov 15, 2005
    True... but as shown when Time Warner went after DirecTV...

    The "ad" cycle had already completed it's run, before any ruling was heard.

    So... it was more a judicial waste of time.... as DirecTV had (by the end), already pulled the ads and moved on to the next one.
     
  18. braven

    braven Hall Of Fame

    1,033
    0
    Apr 9, 2007

    Unless he's talking about E*.
     
  19. loudo

    loudo Well-Known Member

    4,755
    59
    Mar 24, 2005
    Central Maine
    My point was the Ad did just what they wanted it to, attract attention, plus more, thanks to Comcast's complaining about it.

    D*, you guys owe Comcast dinner, for helping draw attention to your ad.
     
  20. man_rob

    man_rob Hall Of Fame

    1,439
    0
    Feb 21, 2007
    And not to mention, nobody has been "busted" for false advertising. They have yet to have the trial.
     
Thread Status:
Not open for further replies.

Share This Page