In my case, I had the unfortunate timing to get an important phone call just as the service technician was finishing up, and I had to manage dealing with the phone call and signing off on the DIRECTV service call at the same time. Even with that, I checked my copy of the sign-off sheet, and I definitely did not sign up for the protection plan. Thus, it could have been the service technician, the service company that DIRECTV contracts, or DIRECTV itself that signed me up. When I called DIRECTV, the CSR did remove the protection plan from my account and assured me that she had reversed any pro-rated charges. To reduce the chances of any surprises on my next statement, I also sent an email to Ellen Filipiak's office. When someone from that office called me, she assured me that DIRECTV does not sign people up for the protection plan without their approval. If that is true, then my sign up had to come from somewhere lower on the chain. The customer advocate rep also assured me that they follow up on finding out where the sign up did take place. If that is the case, I would hope that someone would have consequences for his/her unethical actions.