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Lakers New Regional TV Network - NOW ON THE AIR

Discussion in 'DIRECTV Programming' started by kb24sd, Jul 1, 2012.

  1. Sep 26, 2012 #381 of 2097
    kb24sd

    kb24sd The Specialist

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    You are delusional or just a idiot if you think a RSN channel like Fox Sports San Diego isn't costing D* subscribers at least $3 a month.

    Fox Sports made the Padres a billion dollar TV deal to launch FSN SD this year.

    So you do the math and try to explain how D* isn't charging customers at least $3 month for a part time channel with less content & programming compared to the Lakers new RSN channels.
     
  2. Sep 26, 2012 #382 of 2097
    tonyd79

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    I'd think that directv has a national deal with FSN rather than a one by one deal with each local version. That means the price may not be as high as it is for others. I am not aware of a FSN that they do not have at least part time. Also, they bought the Root channels from fox so the carriage of FSN may have been part of that deal.

    Why would you think directv is dumb as you imply?
     
  3. Sep 26, 2012 #383 of 2097
    maartena

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    Again: No source for any numbers. I have no clue what they pay in San Diego, and it is part time. Maybe it is only $1.75
     
  4. Sep 26, 2012 #384 of 2097
    maartena

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    The Lakers deal is worth $3 billion.

    One could also easily surmise that if a 3 billion dollar deal is worth $4, with a 1 billion dollar deal, the channel is worth $1.33.
     
  5. Sep 26, 2012 #385 of 2097
    mreposter

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    :icon_dumm
     
  6. Sep 26, 2012 #386 of 2097
    trainman

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    Sherman...
    Article from today's L.A. Times about TWC SportsNet/TWC Deportes. There's nothing much in there that hasn't already been brought up in this thread, including the $3.95/month/subscriber price. The writer does claim a couple of times that Time Warner needs to have the channels carried by other distributors in order for them to be successful.
     
  7. Sep 26, 2012 #387 of 2097
    maartena

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    Of course. TWC may rule the cable market in the Lakers DMA, but the Lakers DMA is quite large, and DirecTV is headquartered in Los Angeles. Combined with the weather, DirecTV is a pretty big provider in this market, possibly having as much as 3 million subscribers within the Lakers DMA. That is a lot of advertising dollars.

    TWC already paid the Lakers $3 billion. (Or has agreed to pay them that much over the next 20 years at a rate of $150 million a year)

    They have to make that money back. And that is the double whammy: They need to sell advertising, which means they need to reach as many households as possible, and they need the transmission fees from DirecTV, Dish, Cox, Charter, U-Verse, and FIOS.

    I see the carriers sticking to their guns till the season starts, with pre-season only on TWC. They KNOW this, they KNOW TWC needs them as much as they need TWC.

    Not being able to show the Lakers in sports bar is really, really bad for business so DirecTV will strike a deal eventually..... but don't count on pre-season on DirecTV.

    If Dish strikes a deal BEFORE DirecTV, then it will get interesting. Already having PAC12, they will be in a great position stealing a lot of customers. And knowing this situation, I can see TWC offering Dish a great deal, sending DirecTV in to panic mode and thus more willing to sign on before they are bleeding too many customers.
     
  8. Sep 26, 2012 #388 of 2097
    tonyd79

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    3 million? The LA DMA is 5.6 million. You are saying they have well over half the market in LA?

    Sports bars still want Sunday Ticket and other out of market sports. So, the best they would get is a supplement. Dish is not in a position to provide a sports bar with a total package.
     
  9. Sep 26, 2012 #389 of 2097
    TJNash

    TJNash AllStar

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    The OP was referring to the Lakers DMA, which includes LA as well as all of SoCal, Vegas, Hawaii...., so I assume the 3 million number might not be a total reach.
     
  10. Sep 26, 2012 #390 of 2097
    kb24sd

    kb24sd The Specialist

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    The way things are going I wouldn't be surprised to see D* to be the last TV provider to reach an agreement to carry these channels.
     
  11. Sep 26, 2012 #391 of 2097
    Hoosier205

    Hoosier205 New Member

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    The way things are going?
     
  12. Sep 26, 2012 #392 of 2097
    Shades228

    Shades228 DaBears DBSTalk Club

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    It's fascinating the level of insight you must have to contract negotiations to make such delcarations. I forgot that the only compensation that can exist is a retrans fee and that every single channel has to be done the same way. Even in your world a simple reduction of the percentages would show that $3 isn't mathmatically accurate. So again if it makes you feel better to think so then by all means keep doing it. It's working well for you currently we can tell.

    The other providers who are lined up to carry it said no cutsies. Oh wait no one else is lined up at this point to carry it. Not even the "non competitor" cable companies.
     
  13. Sep 26, 2012 #393 of 2097
    Stuart Sweet

    Stuart Sweet The Shadow Knows!

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    I'm out here in Southern California. By sheer coincidence I'm in Time Warner territory, but let me tell you much of this area isn't. In fact, while I'm not sure of who controls what, but I'm pretty sure comcast has a big chunk of the terrestrial cable market,and that doesn't even begin to discuss verizon FiOS TV (east of I-215) or AT&T U-Verse TV (west of I-215) who have serious strongholds here. And, of course, DIRECTV.

    I've been staying out of this thread but my feeling is, this is a double edged sword. If TWC doesn't make it attractive enough to other MSOs they are going to find that ratings are too low to sustain the prices they've paid. TWC needs DIRECTV and the other MSOs as much or more as they need TWC.
     
  14. Sep 26, 2012 #394 of 2097
    maartena

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    The Lakers DMA is all of southern California from Fresno south to the Mexican border, the entire state of Nevada, and the entire state of Hawaii, and a small part of Arizona totalling roughly 30 million people, or 10% of the United States population. Everyone in the Lakers DMA will receive the TWC Sportsnet on TWC Cable or other outlets.

    If they were to have about 10% of the DirecTV customers as well, that would be around 2 million. But because DirecTV is headquartered here, the weather is very favorable for satellite, and they have heavily marketed here since they begun in 1994 (and were the first DBS provider to carry locals here), I am completely guestimating that number to be closer to 3 million.

    I am also not quite sure how you got the 5.6 million. That may be households perhaps.... Los Angeles COUNTY alone has about 10 million inhabitants, Orange County totals to about 3 million inhabitants, Inland Empire (San Bernadino, and Riverside Counties) have another 4 million, Ventura county another 1 million. All in all the "greater Los Angeles area is roughly 16 to 17 million people, which might be 5.6 million households. The Lakers territory however, is much larger than that and includes San Diego county, (which by itself has 3 million people) and about 15 other counties from Fresno to Kern. Nevada, another 3 million. Hawaii, 1.5 million people there.

    There is a difference between the Lakers DMA, and the Los Angeles DMA. The market area for MLB teams is much smaller due to the fact San Diego has a team for instance.
     
  15. Sep 26, 2012 #395 of 2097
    maartena

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    Comcast pulled out of Southern California in 2008 when the Adelphia deal went down. Time Warner took over all of the Comcast and Adelphia areas at that point, but chances are that you will still see Comcast labeled equipment. My mother-inlaw still has a Adelphia labeled box at her home.

    Charter is the other big one. Long Beach is all Charter. Orange county south of the Costa Mesa/Santa Ana area is all Cox Cable, as is all of Las Vegas and parts of San Diego. Palm Springs is all TWC, and lots of San Diego is as well.

    The whole SoCal area is roughly divided in 40% Verizon, 55% AT&T, and 5% smaller/city telecommunications, so that is FIOS and U-Verse.
     
  16. Sep 26, 2012 #396 of 2097
    tonyd79

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    The 5.6 million is TV households for LA as defined by Nielsen. Not my numbers. Look them up.

    If TWC is trying to charge premium in SD and Fresno and Nevada, they are pretty much nuts. While maybe Lakers territory in the NBA scheme of things, Nevada is hardly LA. You are lumping secondary markets into the primary market.
     
  17. Sep 26, 2012 #397 of 2097
    kb24sd

    kb24sd The Specialist

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    I guess you didn't read this part in the article:


    Link:

    http://www.nba.com/2012/news/featur...-as-nba-camps-open/index.html?ls=iref:nbahpt1
     
  18. Sep 26, 2012 #398 of 2097
  19. Sep 26, 2012 #399 of 2097
    tonyd79

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  20. Sep 26, 2012 #400 of 2097
    Stuart Sweet

    Stuart Sweet The Shadow Knows!

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    I hate to pick nits but Comcast is not gone from Southern California. I did not realize they had retreated so far, but for example they are here:

    http://www.comcastoffer.net/comcast-digital-services-loma-linda-ca.html

    in Loma Linda, CA.

    I think we are both trying to make the same point though... That there are many other providers in the Lakers' home territory besides just TWC. If they can't come to an agreement with other major providers the venture will fail.
     

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