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Marketing Miscues

Discussion in 'Laughter Is The Best Medicine' started by JM Anthony, Jul 6, 2005.

  1. Jul 6, 2005 #1 of 56
    JM Anthony

    JM Anthony Child of the 60's DBSTalk Gold Club

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    So I'm doing my lunch time dishes today and see a dishwashing liquid labled "non ultra Joy." I guess this is for your crummy dinnerware where you only need adequate cleaning power and don't care if your hands look like squat after they've been in the dish water.

    And then last week, I'm in getting my annual eye checkup and I see a sign that says, "Our finest lens ware products are guaranteed for a full two years." So your cheesy stuff isn't guaranteed at all??

    Come on all you posters with eagle eyes. What other marketing boners have you seen out there. There's got to be a ton of them.
     
  2. Jul 6, 2005 #2 of 56
    Laverne

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    Probably isn't exactly what you were looking for, but these two have been on my mind A LOT--

    The one company name that I never will EVER get is: "UBS"!

    What moron thought up that name? :lol: I'd never want to use a service that thought I was full of crap! :nono2: Good grief!


    Another one: a regional convenience store chain was recently changed from "Git-n-Go" to "Kum-n-Go".

    1. I will never understand why people think it's 'cute' to name businesses using misspelled words.
    2. That is just WRONG! :nono2: !rolling
     
  3. Jul 6, 2005 #3 of 56
    ntexasdude

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    I had boss once who tried to selling his house for months with no luck. He ran a new ad in the paper with the words "drastic price change" and raised the price $15,000. He sold it a few days later. True story! :lol:
     
  4. Jul 6, 2005 #4 of 56
    ntexasdude

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    Sounds like a drive through whorehouse. :lol: :lol: :lol:
     
  5. Jul 6, 2005 #5 of 56
    n8dagr8

    n8dagr8 Resident Rounder DBSTalk Gold Club

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    :lol: I didn't even think of that. Nice catch! :D
     
  6. Jul 6, 2005 #6 of 56
    Laverne

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    That's what I thought!!! :nono2: :lol:
     
  7. Jul 6, 2005 #7 of 56
    CopyChief

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    Miscue, maybe not, but I think UPS's new slogan "What can brown do for you?" has all kinds of problems.

    And then there's the store I was in the other day. They're rather noncommital, as their signs tell customers customers they can "Save up to 45% or more!" Up to, or more, which is it?
     
  8. Jul 6, 2005 #8 of 56
    RichW

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    One of the worst choices was done by my own hospital. Our PR department does a promo video each year to show at our annual Shrine convention. They focus upon one or two kids that have been helped by the hospital. One year they chose to use "You'll Never Walk Alone" as the theme music. Obviously no one realized the alternative negative connotation of the song.
     
  9. Jul 6, 2005 #9 of 56
    FTA Michael

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    Store names with "misspelled" words make stronger trademarks. If you start a chain of "Corner Market"s, it's going to be hard to argue with somebody else using a similar name on some distant street corner. But if your store is "Corner Mark-It", you've got a good case if the guy down the street starts a "Hiway Mark-It".
     
  10. JM Anthony

    JM Anthony Child of the 60's DBSTalk Gold Club

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    Now THAT's funny. :lol:
     
  11. JM Anthony

    JM Anthony Child of the 60's DBSTalk Gold Club

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    Exactly! I hope they didn't pay an ad company to come up with that one. Makes you wonder who they think they're marketing to.
     
  12. Richard King

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    UBS = Union Bank of Switzerland. Along with being a European financial institution, they purchased Paine, Weber in the late '90's which is why you don't see that name anymore.
     
  13. n8dagr8

    n8dagr8 Resident Rounder DBSTalk Gold Club

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    WOW! Some had to have felt really bad about letting that one slip.
     
  14. n8dagr8

    n8dagr8 Resident Rounder DBSTalk Gold Club

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    I did see a store that had a big sign that said "Nobody beats our meat". Maybe they should head to the kum-n-go! :eek:
     
  15. Laverne

    Laverne Guest

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    N8!!

    !rolling

    :lol:
     
  16. DonLandis

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    Recall when we were kids, back in the 50's when bored, we would play telephone pranks. The Joe's Meat Market phone ad was one of the many we pulled. ... Kid's humor. Or page someone in a department store with Mike Hunt's lost etc etc... :D
     
  17. DonLandis

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    N8dagr8

    ah... "Nate the great!" ??? Your license tag # maybe.
     
  18. n8dagr8

    n8dagr8 Resident Rounder DBSTalk Gold Club

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    nah, can't justify spending the extra money. I did have an environmental one for a while.
     
  19. n8dagr8

    n8dagr8 Resident Rounder DBSTalk Gold Club

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    yeah, I knew it wasn't original I just couldn't believe what I was seeing. There was no way that they put that sign up not knowing what people were going to think. Heck, it might have worked (got them more business).

    call the bowling alley - do you have 12lb. balls? ...must be hard to walk.
     
  20. ntexasdude

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    :lol: !rolling !rolling !rolling :lol:
     

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