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NBC 2012 Olympics Coverage

Discussion in 'TV Show Talk' started by gusmahler, Jul 27, 2012.

  1. Quaker2001

    Quaker2001 Legend

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    I'm very impressed with the numbers here. The other thing to note.. how much of this number is a spillover effect from Vancouver and a renewed interest in the Olympics.

    James, you might want to take a look at this since you're a lot more skeptical than I am, specifically look at the second to last line.. http://voces.huffingtonpost.com/blackberry/p.html?id=1714712

    Not trying to diminish what we're seeing here, but what works in Canada doesn't speak to the differences in Canadian broadcast television and American (already can feel Hoosier rolling his eyes). Which is to say.. this isn't necessarily evidence the NBC should have covered the Opening Ceremony live.
     
  2. Hoosier205

    Hoosier205 New Member

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    Pretty easy when NBC holds the Olympics television broadcast hostage in tape delay purgatory.
     
  3. anleva

    anleva Icon

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    And how were the NBC ratings numbers calculated? Were they calculated differently? Was it also someone tuned in at one point to NBC?

    So you want us to respect the NBC ratings record as proof that tape delay is the solution, but want us to question the CTV ratings record as tomfoolery? Gotcha.
     
  4. Quaker2001

    Quaker2001 Legend

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    Yes, that explains why the first 2 nights of London both had more viewers than Beijing. Especially in the age of Twitter and known results and Internet streaming and everyone else that should make the numbers lower.

    And I forgot.. tape delay is a new thing. I mean it hasn't been around at virtually every Olympics ever broadcast in this country. Oh wait... it has. Didn't make a difference then. Doesn't seem to be making a difference now. But of course, I can't prove that, right? So I must be wrong?
     
  5. James Long

    James Long Ready for Uplink! Staff Member Super Moderator DBSTalk Club

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    The ratings I posted for Saturday were divided by the half hour ... the least watched half hour was over 20 million, the most watched was over 30 million. They did not provide a "cume" figure (as people in the ratings business call it) of everyone who tuned in to any channel at any part of the day.

    You do realize that the ratings system in Canada changed in 2009? That is one influence. But using cume and peaks is tomfoolery, and every Dick and Harry knows it. Especially a cume over a long period of time and multiple channels.
     
  6. Hoosier205

    Hoosier205 New Member

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    You've got it. We should get an expert opinion on this. Someone with a background in it.
     
  7. anleva

    anleva Icon

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    Sorry, no idea what you just said there. Probably only makes sense to a person in the ratings business.

    NBC did well with their tape delay strategy and CTV (and the rest of the world) did well with their show it live strategy. So to this layman that is more proof of the popularity and interest in the event.

    NBC believes their strategy maximizes ad revenue. I'm sure it does. But I doubt it maximizes customer satisfaction. But that appears to be a secondary consideration for them at this point.
     
  8. Quaker2001

    Quaker2001 Legend

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    Yea, if only we had someone here who works in sports television and has worked for a broadcast network. Oh wait.. we do.

    Tell ya what.. when you win a sports emmy like the one I have, you can lecture me on expert opinion. Until then, we're both a couple of schmucks in an Internet forum. There's my credential right there. Where's yours?
     
  9. Hoosier205

    Hoosier205 New Member

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    Looks a little fake.
     
  10. Quaker2001

    Quaker2001 Legend

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    Right, that must be it. I have a fake sports Emmy on-hand just in case I need to impress some strangers on an Internet forum. Trust me, I'm not trying to impress you, but when I said I work in sports television, that wasn't a lie. I mean, that trophy could be real, right? You can't prove it's not!

    And in case you're still wondering.. the National Academy of Television Arts and Sciences engraved that one for me.
     
  11. Hoosier205

    Hoosier205 New Member

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    Now NBC is going to show us the men's 4x100 freestyle they've told us the result of and the rest of the world has already seen. Great job guys...really...live sports are boring.
     
  12. yosoyellobo

    yosoyellobo Icon

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    Jacksonville Fl
  13. James Long

    James Long Ready for Uplink! Staff Member Super Moderator DBSTalk Club

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    And you are watching ...

    Their programming must be working. :D
     
  14. Hoosier205

    Hoosier205 New Member

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    Nope. Flipped to it and then back to something else. I've already seen it.
     
  15. anleva

    anleva Icon

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    Twitter from 6 hours ago:

    NBCOlympicsVerified
    ‏@NBCOlympics


    RESULTS:
    Men's 4x100m free relay: French win gold, USA silver, Russia bronze:


    Twitter from 6 minutes ago:

    NBCOlympicsVerified
    ‏@NBCOlympics


    COMING UP: Men's 4x100m Relay

    I'm so confused! :confused:
     
  16. Hoosier205

    Hoosier205 New Member

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    Haha NBC didn't get the spoiler memo.
     
  17. James Long

    James Long Ready for Uplink! Staff Member Super Moderator DBSTalk Club

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    Please remember this from our site administrator:
    To place a spoiler tag type spoiler with the [ before and ] after the word.
    Close the tag by typing /spoiler between the brackets.

    Thank you for your consideration of fellow members!
     
  18. Hoosier205

    Hoosier205 New Member

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    You've got it. Maybe you can pass that along to someone at NBC as well. :)
     
  19. anleva

    anleva Icon

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    If people are dumb enough to enter a ***spoiler alert*** thread and not expect to be spoiled, well they just may be NBC sports executive material. :p
     
  20. Quaker2001

    Quaker2001 Legend

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    Yea, because knowing the results is scaring so many people away that no one is watching. Who would want to watch the men's 4x100 free relay if they know the result!

    Answer.. 20 million people
     

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