Balance sheet and cash on hand has little to do with revenue streams. It's all about finding the right mix because each one of these providers is one quarter away from a big loss if enough people leave at once. Here is one point that keeps getting left aside - w/o Pac 12, Directv is not .80 cheaper. In fact, you pay MORE for Directv than with Dish when you put them head to head. Sure they each have something the other doesn't or each is a little bit better or worse in some area. Why is Directv MORE? Maybe because they can? Maybe because of Sunday Ticket costs? Maybe because of what!?