In 2010, DirecTV dropped Comcast/NBCUniversal's G4. Three years later, with Comcast/NBCUniversal eliminating Style Network to replace it with brand-new Esquire, I've come across that Time-Warner Cable systems have, despite the launch of Esquire, dropped G4. That Verizon Fios will also drop Style Network. After this, who knows who else may be next. It's bee said not to trust everything at Wikipedia.org; but I'd love to read people's opinions on this. Was DirecTV smart for having dropped G4 [back in 2010]? From Wikipedia.org @ http://en.wikipedia.org/wiki/G4_(TV_channel)#Aborted_rebrand_as_Esquire_Network_and_decline : On September 9, 2013, news broke that NBCUniversal will instead replace Style with Esquire Network, leaving G4 "as is for the foreseeable future, though it's highly unlikely the company will invest in more original programming". One of the factors was likely Style's distribution on DirecTV, giving Esquire more homes at launch with the Style channel slot than they would have had with G4. Upon the re-branding of Style Network to Esquire Network on September 23, 2013, G4 was dropped from all Time Warner Cable systems, citing the network's low viewership as "(not a) good value for our customers".Verizon Fios also plans on discontinuing the channel on or after October 1, 2013. According to a public statement filed by Cablevision to the Connecticut Department of Public Utility Control (that state's utility service regulator) on September 10, that cable provider filed notice that NBCUniversal has plans to discontinue G4's operations as of October 10, 2013. No statements have been given by NBCUniversal as to if and when the network will end directly.