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Old 11-18-09, 12:29 PM   #1   |  Link


Satelliteracer
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New DIRECTV CEO Announced this morning

Coming over the wire in a few.....
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Old 11-18-09, 12:31 PM   #2   |  Link
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Coming over the wire in a few.....
Thanks for the heads up. Very interested to hear this.
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Old 11-18-09, 12:31 PM   #3   |  Link
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DIRECTV Names Michael White as New President and CEO

EL SEGUNDO, Calif., Nov 18, 2009 (BUSINESS WIRE) -- DIRECTV, the world's leading provider of digital television services, today named Michael White as its new President and CEO. White announced in September that he will retire later this year from his current position as CEO of PepsiCo International and vice chairman of PepsiCo. He will assume his new role at DIRECTV beginning Jan. 1, 2010, and has also joined DIRECTV's Board of Directors. John Malone, Chairman of the DIRECTV Board, made the announcement today.

"After a very thorough search, we have found an exceptional leader with a sustained track record of success, profitably growing businesses and a reputation for making the impossible possible," said Malone. "Mike also brings the highest degree of leadership, innovation and passion to the table - all qualities that will help drive DIRECTV's performance in the coming years. I look forward to watching him build on DIRECTV's success and lead the company to an exciting new future."

Malone added, "I'd also like to thank Larry Hunter for filling the role of interim CEO since June. He and the entire management team have done an incredible job of keeping the business running smoothly during the past six months and we are lucky to have such an experienced executive team."

Since joining PepsiCo in 1990 as vice president of planning for Frito-Lay North America (FLNA), White has held many senior positions there, including CFO of FLNA, executive vice president and CFO of Frito-Lay International, CFO of Pepsi-Cola Company worldwide and CFO of PepsiCo.

During that time he led a transformation of PepsiCo's international business and has helped engineer numerous acquisitions, including the pending agreements to acquire the company's two largest bottlers, the Pepsi Bottling Group and PepsiAmericas. Prior to PepsiCo, White also held executive positions at Avon Products, Inc., Bain & Company and Arthur Andersen & Co.

"This is an exciting time to be taking the reins at DIRECTV," said White. "It's a great company with the best television service and a strong brand, offering plenty of opportunities and challenges and I can't wait to meet both head on. I look forward to working with the talented management team and employees as we continue to grow the business, delight the customer and further distance DIRECTV's leadership position."

About DIRECTV Group

The DIRECTV Group (DTV) is the world's leading provider of digital television entertainment services. Through its subsidiaries and affiliated companies in the United States, Brazil, Mexico and other countries in Latin America, the DIRECTV Group provides digital television service to more than 18.4 million customers in the United States and over 6.1 million customers in Latin America.

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/...103676&lang=en



SOURCE: DIRECTV
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Old 11-18-09, 12:32 PM   #4   |  Link
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So help if...if its Charlie Ergen......
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Old 11-18-09, 12:32 PM   #5   |  Link
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http://finance.yahoo.com/news/DIRECT....html?x=0&.v=1


Head of PepsiCo International and Vice Chairman of PepsiCo
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Old 11-18-09, 12:34 PM   #6   |  Link
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So help if...if its Charlie Ergen......
I had the same thought! Whew!

Congratulations and good luck to Mr. White!
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Old 11-18-09, 12:38 PM   #7   |  Link
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Ergen out and White in on the same day .. very odd
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Old 11-18-09, 12:44 PM   #8   |  Link
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Conspiracy theory?
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Old 11-18-09, 12:45 PM   #9   |  Link
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Ergen out and White in on the same day .. very odd
I was thinking that myself.
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Old 11-18-09, 12:48 PM   #10   |  Link
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So, what's it all mean?

Maybe we should have an anticipation thread about how this will affect us.
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Old 11-18-09, 12:49 PM   #11   |  Link
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Awe man, so much for my sign on bonus.
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Old 11-18-09, 01:15 PM   #12   |  Link
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I was hoping it would have been Earl....


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Old 11-18-09, 01:39 PM   #13   |  Link
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You would have been miserable. Ya know, the life of the overpaid CEO... accepting all successes as your own doing and blaming all failures on your employees, your contractors, or the economy. :-)
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Old 11-18-09, 01:48 PM   #14   |  Link
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I was hoping it would have been Earl....


J
That would've been pretty freaking awesome.
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Old 11-18-09, 01:55 PM   #15   |  Link
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I see this selection as good news on several fronts.

1) The skillsets of Mr. White

2) The innovative nature of his previous employer in a competitive market

3) Customer-centric
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Old 11-18-09, 02:25 PM   #16   |  Link
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Maybe now we can get some movement in the VS. negotiation mess....it would be nice to have that back before the NHL Playoff's.
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Old 11-18-09, 02:52 PM   #17   |  Link
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you stole my thunder...I was going to say "i wonder if he's an NHL fan...."
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Old 11-18-09, 02:58 PM   #18   |  Link
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Way back in the mid 80s Steve Jobs hired a ex pepsi guy to head apple. That did not work out to well. I think he pushed Steve out.
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Old 11-18-09, 03:10 PM   #19   |  Link
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Way back in the mid 80s Steve Jobs hired a ex pepsi guy to head apple. That did not work out to well. I think he pushed Steve out.
I had the same thought when I saw this press release .
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Old 11-18-09, 03:10 PM   #20   |  Link
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Way back in the mid 80s Steve Jobs hired a ex pepsi guy to head apple. That did not work out to well. I think he pushed Steve out.
I can tell you what, PepsiCo is ALOT different company than in the 80's. I think Direct will be in good hands.
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Old 11-18-09, 03:24 PM   #21   |  Link
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Way back in the mid 80s Steve Jobs hired a ex pepsi guy to head apple. That did not work out to well. I think he pushed Steve out.
Pepsi in those days was a very linear operation - primarily focused on one product line and "ancillary" operations.

Today - its a conglomerate with alot of moving parts.

You have to be a real mover and shaker to run that kind of company.
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Old 11-18-09, 03:34 PM   #22   |  Link
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I actually worked for a vendor of FLNA when Mike was the CFO. He was very hardheaded, pretty much firing any and all who disagreed with him. The project my company was working on cost FLNA millions and was eventually scrapped because Mike fired the team that was working on it and it was going to take their replacements too long to figure out where to pick up. Of course they then proceeded to dump millions into a new project. Hopefully this will not happened with D*.
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Old 11-18-09, 03:42 PM   #23   |  Link
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I actually worked for a vendor of FLNA when Mike was the CFO. He was very hardheaded, pretty much firing any and all who disagreed with him. The project my company was working on cost FLNA millions and was eventually scrapped because Mike fired the team that was working on it and it was going to take their replacements too long to figure out where to pick up. Of course they then proceeded to dump millions into a new project. Hopefully this will not happened with D*.
I find Mr. White's Bain and Andersen experience very interesting. Companies I worked for had contracts with both firms, and anyone who's dealt with their consultants will know how disciplined and meticulous they are when evaluating staffing, budgets, ROI, etc.
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Old 11-18-09, 04:37 PM   #24   |  Link
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Way back in the mid 80s Steve Jobs hired a ex pepsi guy to head apple. That did not work out to well. I think he pushed Steve out.
Maybe that's because Jobs was hinting that he was going to take Macintosh and split it away from Apple after he already had the two factions at war with each other. Jobs was young and immature, he deserved what he got and he learned from it.
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Old 11-18-09, 04:38 PM   #25   |  Link
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Well, in some respects, a manager is a manager, but I have a hard time seeing how his experience is very relavent to running a multichannel provider.
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