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Guest Message by DevFuse

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CBS Affiliates - we want more

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25 replies to this topic

#26 OFFLINE   trainman


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Joined: Jan 09, 2008

Posted 21 October 2009 - 10:18 AM

CBS should put pressure on the NFL to figure out a way to shorten the games...

They already put pressure on the NFL a couple of contract renewals ago to lengthen the games, by allowing for more commercial time. That's why, for example, the second games now start at 4:15 instead of 4:00 -- because the first games are longer due to added commercials.

The NFL doesn't allow the networks to sell in-game sponsorship announcements the way other sports do (notice that you'll never hear about "the State Farm starting lineup" or "the Chevy player of the game" during an NFL broadcast), hence the desire for more commercial time.
trainman is Jim Ellwanger

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