(RTTNews) - NBC has ordered a pilot for "Playboy," a show that would be an hour long drama about the 1960s Playboy clubs in New York, according to New York magazine.
The show would center around a group of women that work as Playboy bunnies. It will also take an in-depth look at "America's mores and the coming sexual revolution," Variety reports.
NBC has ordered a subscription to "Playboy" -- but for the stories.
Peacock gave the drama script "Playboy" its first pilot greenlight of the season late Tuesday. The hour-long drama is set in the frisky world of 1960s Playboy clubs.
Chad Hodge ("Tru Calling") wrote the script, which focuses on a group of women working as Playboy bunnies in the New York club. "Playboy" will use that as a jumping-off point to explore the nation's changing mores and the coming sexual revolution.
Twentieth Century Fox TV and Imagine TV are behind the project; Imagine's Brian Grazer and Francie Calfo also exec produce, along with Hodge. Project was developed last year with a different writer.
"Playboy" comes as network execs find themselves drawn to the time period (in the wake of "Mad Men's" critical acclaim). Starz recently gave a 10-episode order to the 1960s Miami series "Magic City," while ABC is developing "Pan Am," centering on the airline's wild crew in the 1960s.