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Super Bowl XLV ratings set record


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#1 OFFLINE   fluffybear

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Posted 07 February 2011 - 04:20 PM

The FOX broadcast of Green Bay's victory over the Pittsburgh Steelers in the Super Bowl surpassed last year's record-setting game in the Nielsen Co.'s preliminary ratings measurement of big cities, it was announced Monday.

Nielsen didn't immediately have a viewership estimate for Sunday's game. But in an overnight measurement of the nation's 56 largest media markets, this year's game had a 3 percent higher rating than last year's.

The game also had a 71 share — meaning that more than two-thirds of the televisions being watched in the country at that time were watching the Super Bowl on FOX. That's the highest audience share for a Super Bowl since 1982, a time when there were far fewer television networks as competition.

The most-watched moment of the game was Pittsburgh quarterback Ben Roethlisberger's final incomplete pass, which essentially clinched the game for Green Bay, according to TiVo Inc., the digital video recorder maker. At least initially, there was some debate among announcers about whether receiver Mike Wallace had been interfered with.

The average Super Bowl viewer with a DVR either paused, rewound or fast-forwarded 145 times during the game, TiVo said.


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