Jump to content


Welcome to DBSTalk


Sign In 

Create Account
Welcome to DBSTalk. Our community covers all aspects of video delivery solutions including: Direct Broadcast Satellite (DBS), Cable Television, and Internet Protocol Television (IPTV). We also have forums to discuss popular television programs, home theater equipment, and internet streaming service providers. Members of our community include experts who can help you solve technical problems, industry professionals, company representatives, and novices who are here to learn.

Like most online communities you must register to view or post in our community. Sign-up is a free and simple process that requires minimal information. Be a part of our community by signing in or creating an account. The Digital Bit Stream starts here!
  • Reply to existing topics or start a discussion of your own
  • Subscribe to topics and forums and get email updates
  • Send private personal messages (PM) to other forum members
  • Customize your profile page and make new friends
 
Guest Message by DevFuse

Photo
- - - - -

2011-12 Season Ratings - Spring


  • Please log in to reply
67 replies to this topic

#26 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 18 April 2012 - 11:13 AM

Here's the third Tuesday of the Spring 2012 season:

Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


ABC. "Last Man Standing" is slipping in the ratings. "Cougar Town", which already slipped beyond redemption, is slipping more. "Dancing With The Stars Results" was #3 in the demo and #1 in the 50+ crowd, but "NCIS: LA" was a rerun. ABC, apparently following the Fox business model, moved "Private Practice" to Tuesday so that it could get a series low in its ratings, though ironically it was #1 in the demo because "Unforgettable" was a rerun. That was predictable.

CBS won the 8:00 to 10:00 competition in the 50+ crowd (almost double the ABC average) while taking #2 in the demo even though "NCIS: LA" was a rerun. An "Unforgettable" rerun also appealed to the 50+ crowd.

Fox's lineup is now not winning anything in any time slot. In the February Sweeps "Glee" averaged a 3.0/8 demo and "New Girl" a 3.2/8 demo, while "Raising Hope averaged a 2.2/5 demo giving up 31% of the demo lead in. Upon noticing this, Fox immediate rectified the problem by moving "Raising Hope" 8:00 and pairing it with the ratings bomb "I Hate My Teenage Daughter" giving "New Girl" a 1.4/5 lead in which crushed it's ratings thereby achieving Fox's goal of getting rid of those pesky viewers. Soon Fox will have no viewers while charging $1 a month for you to be able to not watch their shows. It's a solid business model.:rolleyes:

NBC, on the other hand, has come back winning the 8:00 to 10:00 demo because of "The Voice". "Fashion Star" is cheap filler at 10:00.

The CW's "Ringer" apparently has found it's numbers at 0.5/1 demo - 1.16 million total. A few years ago, the show would have been cancelled midseason. Now it's about average for the network in a 9:00 slot.

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


...Ads Help To Support This Site...

#27 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 19 April 2012 - 03:26 PM

Here's the third Wednesday of the Spring 2012 season:

Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


Fox, of course, controlled the 8:00 to 10:00 competition with "American Idol", but:

Posted Image


ABC ran a rerun of "The Middle", leaving "Surburgatory" with no lead in though it still did ok. "Modern Family" still continues to do well though it is down from the February Sweeps averages like everything else. "Don't Trust The B---- In Apt. 23" is doing ok, around the Sweeps Averages for "Happy Endings." The first-in-awhile new episode of "Revenge" pulled a series low, but nothing catastrophic.

CBS. Other than "Survivor: One World" which did ok against "AI", CBS ran reruns.

NBC might as well write off Wednesday.

The CW. :shrug:

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#28 OFFLINE   Church AV Guy

Church AV Guy

    Godfather

  • Registered
  • 513 posts
Joined: Jul 09, 2007

Posted 19 April 2012 - 04:50 PM

The CW's "Ringer" apparently has found it's numbers at 0.5/1 demo - 1.16 million total. A few years ago, the show would have been cancelled midseason. Now it's about average for the network in a 9:00 slot.

Oh great! It has FINALLY found its numbers now that it has had its series finale.:rolleyes:

This was the best (very) low-rated show this year, by far. I really enjoyed it, and I couldn't understand why it had such consistently absymal numbers. TV by the numbers says here that it's virtually guaranteed to not be renewed.:( SMG did a good job of depicting the two characters she played so you knew which one she was at any given time without them saying it, which was itself misleading as they were impersonating each other during the course of the show.:)
Luke

Sagaciously eschew obfuscating sesquipedalianisms.

Evil is charming and beautiful. It makes you doubt yourself. It asks for one small compromise after another until it whittles you down, and it functions best when no one believes in it.--from Joan of Arcadia

#29 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 20 April 2012 - 04:33 PM

Here's the fourth and final Spring Thursday before the Nielsen May Sweeps:


Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


CBS had reruns with the exception of "Rules of Engagement" at 8:30. "Big Bang Theory", "Person Of Interest", and "The Mentalist" have all been renewed for next year. Odds are pretty good that "Rules of Engagement" will be renewed for at least 13 episodes to use as schedule filler when needed.

Fox's "American Idol" won the 8:00 competition, but the sports and game show network can't ignore the following forever:

Posted Image


"Touch" ran #3 and only because CBS was running reruns. I expect Fox to renew it, but Sweeps ratings may raise some red flags.

ABC has yet to renew a prime time show. But "Grey's Anatomy" is a must renew. There's no ratings reason to renew "Missing" and it will take the Sweeps ratings to see if "Scandal" can stay above a 1.9 demo against "The Mentalist."

NBC has not renewed anything on its Thursday schedule since the only show that pulls more than a 1.9 demo is "The Office". Most certainly, "Awake" is dead pulling The CW level ratings.

The CW has not renewed anything. Maybe they're going to have to rethink their business model. :rolleyes:

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#30 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 21 April 2012 - 11:16 AM

Here's the fourth and final Spring Friday before the Nielsen May Sweeps:

Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


ABC won the night in the demo without a clean win in any hour. "Shark Tank" tied for 1st at 8:00, "What Would You Do" tied for 1st at 9:00, and "20/20" was 2nd at 10:00. ABC hasn't renewed any shows for next year yet. Of course, "20/20" will be back. But there is a good chance the other two will be back.

CBS ran reruns the entire night. But they won the 50+ crowd at 9:00 and 10:00. "Blue Bloods" has already been renewed. "CSI:NY" has an uncertain future.

Fox tied for 2nd in the 8:00 to 10:00 with a 1.1 in the demo. "The Finder" tied for 1st at 8:00 and "Fringe" ran 3rd at 9:00. Both shows are among the four drama's with an uncertain status. The other two are "Touch" and "Alcatraz." The only drama that has been renewed for next year is "Bones." Because it's Fox, I have no idea. Based on the network's scheduling needs and I would cancel "Fringe" and renew "The Finder" because of its ratings on Thursday. But they'll probably wait until May Sweeps is over.

NBC. "Grimm" has been renewed. If you haven't recorded it and want to get caught up, you can record six episodes on Syfy next Thursday which would probably be enough episodes along with the upcoming last few of this season.

The CW has not renewed anything. Maybe they're going to have to rethink their business model. Oh, I said that yesterday.:sure:

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#31 OFFLINE   klang

klang

    Hall Of Fame

  • DBSTalk Club
  • 1,268 posts
  • LocationNear Houston, TX
Joined: Oct 14, 2003

Posted 21 April 2012 - 03:24 PM

The CW has not renewed anything. Maybe they're going to have to rethink their business model. Oh, I said that yesterday.:sure:


There was an article in the WSJ the other day about CW and their business model. They are depending some on online streaming.

#32 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 22 April 2012 - 12:49 PM

There was an article in the WSJ the other day about CW and their business model. They are depending some on online streaming.

Thanks for mentioning that. I looked it up and found CW Network's Rush to Web Rankles Some TV Stations:

When the TV show "The Vampire Diaries" made its debut on the youth-oriented CW network nearly three years ago, Brie Bagwell watched it regularly on her TV. This year, she still watches—but has dropped her pricey cable subscription and checks the show out free online.

...As the CW prepares for its annual presentation to advertisers at next month's TV ad-sales bazaar, the network is increasingly relying on a wave of viewers like Ms. Bagwell. Nearly a fifth of CW viewers are watching on the Web, double from this time last year, the network says, while the average prime-time audience watching CW shows on regular television is down 14% to 1.8 million, according to Nielsen data.

...The "business model was challenged," says Bruce Rosenblum, a CW board member and president of Time Warner's Warner Bros. Television Group. "Maybe this is now beginning to evolve into a different kind of network—a multiplatform, multiscreen network."

The article covers the problem this creates for the local broadcast stations. It also offers this graphic:

Posted Image


The graphic covers "watching TV at any given time of day." My guess is that the viewer loss would be substantially higher for prime time broadcast network regularly scheduled programming.

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#33 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 23 April 2012 - 05:16 PM

Here's the fourth and final Spring Sunday before the Nielsen May Sweeps:


Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


ABC. "Once Upon a Time" did well last night as the nework's only regularly scheduled show with a new episode. The "Hallmark Hall of Fame: Firelight" did about as well as "GBC." As mentioned in a previous post, ABC is hold their plans for next year close to the vest. But one would expect "Once Upon a Time" to be renewed which "GBC" is going to have to make it in the upcoming Nielsen Sweeps.

CBS. "60 Minutes" and "Amazing Race" did about average and would expect to see them on the schedule next year. "The Good Wife" has been renewed. Newbie "NYC 22" isn't doing as well as "CSI:Miami." I don't think the Sweeps period will save it.

Fox celebrated it's 25 Anniversary with a reairing of the "Married with Children" and "The Simpsons" pilots and a 25th Anniversary Special. The ratings weren't particularly special.

NBC. "Celebrity Apprentice" did well and "Dateline" is cheap to produce. "Harry's Law' won the 50+ crowd at 8:00 but gets terrible demo ratings. It's hard to imagine it being renewed, but who knows?

Which brings up the generation split again. The winners for the 50+ crowd were "Harry's Law" at 8:00, "The Good Wife" at 9:00, and "GBC" at 10:00. The winners for the 18-49 demo were "Once Upon a Time" at 8:00, a three-way tie at 9:00, and "Celebrity Apprentice" at 10:00.

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#34 OFFLINE   mreposter

mreposter

    Hall Of Fame

  • Registered
  • 1,710 posts
Joined: Jul 29, 2006

Posted 23 April 2012 - 11:41 PM

Ratings-wise this seems like a pretty bad season for all five networks. Most the old hits are fading and the new shows are hitting the middle of the range at best. CBS is doing okay, but the rest are in pretty rough shape. It'll be interesting to see the final wrap up of full season ratings at the end of May.
..........
.......... There are none so blind as those who can not see it in HD.
.......... Directv customer since January 2000.
..........

#35 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 24 April 2012 - 06:07 PM

Here's the fourth and final Spring Monday before the Nielsen May Sweeps:

Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


CBS ran reruns.

NBC won the night in the 18-49 demo with "The Voice" and "Smash". Of course, at 10:00 CBS ran a rerun and ABC ran a "DWTS" special.

ABC won the night in the 50+ crowd with a full night of "Dancing with the Stars".

Fox's "Bones and "House" was able to place third among all ages with CBS running reruns.

The CW. :shrug:

Ratings-wise this seems like a pretty bad season for all five networks. Most the old hits are fading and the new shows are hitting the middle of the range at best. CBS is doing okay, but the rest are in pretty rough shape. It'll be interesting to see the final wrap up of full season ratings at the end of May.

In a New York Times article Sunday Prime-Time Ratings Bring Speculation of a Shift in Habits we learn:

It is the police procedural that has network executives scratching their heads this season: The Case of the Disappearing Viewers.

Across the television landscape, network and cable, public television and pay cable, English-language and Spanish, viewing for all sorts of prime-time programming is down this spring — chiefly among the most important audience for the business, younger adults.

In the four television weeks starting March 19, NBC lost an average of 59,000 viewers (about 3 percent) in that 18-to-49 age category compared with the same period last year, CBS lost 239,000 (8 percent), ABC lost 681,000 (21 percent) and Fox lost 709,000 (20 percent).

The article explains that at least one TV exec acknowledges that live viewers don't know when a show is back while those who record see that they have a new episode, something that doesn't surprise us here.

He calls it "the cumulative effect of nonlinear viewing.” You should read about what he said about he and his son watching AMC's "The Walking Dead."

And, of course, AdAge has an article about Hulu's new series programming:

there was a line down 41st Street. There were celebrities like Adrian Grenier, Seth Meyers and Mario Batali. There were green cocktails. And, yes, there were some new shows. In short, Hulu's big event for advertisers at the Times' Center looked like it was supposed to: a lot like a TV network upfront.

The resemblance is exactly, and explicitly, what Hulu wanted to show the crowd of about 500, including several of the most prominent digital-ad buyers on Madison Avenue and executives from marketers such as BMW and Samsung. "We want you to think of us as a cable-TV network, or a slice of the prime time," said sales chief JP Colaco.

...David Cohen, chief media officer at Universal McCann, said that while digital media has been making its case for TV dollars for a long time, this year feels different. "We have been talking about video across screens for years, but the stars are aligning across a number of dimensions to make the fluidity of dollars more real for agencies and marketers," he said.

Keep in mind Hulu's ownership:

NBCUniversal (32%)
Fox Entertainment Group (31%)
Disney-ABC Television Group (27%)
Providence Equity Partners (10%)


"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#36 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 25 April 2012 - 10:32 AM

Here's the fourth and final Spring Tuesday before the Nielsen May Sweeps:

Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


CBS ran reruns. I'll be curious to see if "the cumulative effect of nonlinear viewing” (see discussion in previous post) will cause problems for "Unforgettable" in the Sweeps, the only Tuesday night show not yet renewed for next year.

ABC has not renewed any shows, as mentioned before. "Private Practice" grew over last week as it overcomes "the cumulative effect of nonlinear viewing” while CBS ran a rerun. Whether "Last Man Standing" or "Cougar Town" will be renewed may depend on the Nielsen May Sweeps.

Fox. "Glee" and "New Girl" have been renewed for next year.

The CW premiered at incredibly low ratings a new scripted show at 9:00, "The La Complex", to demonstrate to critics why all the rest of its 2011-12 lineup should be renewed. :rolleyes:

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#37 OFFLINE   Church AV Guy

Church AV Guy

    Godfather

  • Registered
  • 513 posts
Joined: Jul 09, 2007

Posted 25 April 2012 - 03:42 PM

The CW premiered at incredibly low ratings a new scripted show at 9:00, "The La Complex", to demonstrate to critics why all the rest of its 2011-12 lineup should be renewed.

Yeah... It kinda makes the CW long for the days of Ringer, doesn't it? I tried to watch it, wanted to, but had to turn it off after fifteen minutes or so. It was just THAT unwatchable for me! And I really, REALLY liked Ringer, so it isn't the CW.
Luke

Sagaciously eschew obfuscating sesquipedalianisms.

Evil is charming and beautiful. It makes you doubt yourself. It asks for one small compromise after another until it whittles you down, and it functions best when no one believes in it.--from Joan of Arcadia

#38 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 26 April 2012 - 11:19 AM

Here's the fourth and final Spring Wednesday before the Nielsen May Sweeps:

Posted Image


And here's the 8:00 to 10:00 two hour competition:

Posted Image


Fox's "American Idol" easily won the first two hours. But we continue to see this:

Posted Image


As noted in the article I reference in Monday ratings post:

The losses could not have come at a worse time for the networks, which are about to enter the television upfronts, the traditional season when advertising dollars are committed for the fall season.

“These numbers are going to affect the upfronts,” said Brad Adgate, the senior vice president for research at Horizon Media. “These numbers represent billions of dollars in sales.”


ABC ran reruns in the first two hours except for "Don’t Trust The B____ in Apartment 23". "Revenge" at 10:00 seems to be suffering from "the cumulative effect of nonlinear viewing.” As noted in previous posts, ABC has not renewed anything, creating its own dramatic scene approaching the upfronts.

CBS ran reruns except for "Survivor". Both "Criminal Minds" and "CSI" have been renewed.

NBC's first hour comedy lineup isn't doing very well, even Betty White's show. "Law & Order: SVU" hasn't been renewed yet, but it's still one of the stronger performers for NBC.

The CW. :shrug:

Tonight will be the first night of the Nielsen May Sweeps. This will lead to the "upfronts" which as noted in Wikipedia are meetings hosted television network executives, attended by the press and major advertisers. It is so named because its main purpose is to allow marketers to buy television commercial airtime "up front", or several months before the television season begins. Held in New York, this year's broadcast network upfront schedule is:

Posted Image


Generally, last minute renewals are announced just before a network's upfront presentation begins. Oddly, the Nielsen May Sweeps ratings period will continue for another week after the upfronts.

Those last minute decisions about renewals will depend on ratings we'll see beginning tomorrow for two weeks.

FYI the online sources (Hulu, Youtube, etc.) held the "NewFronts" this week. The cable networks have been holding their "upfronts" over the past three weeks.

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#39 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 27 April 2012 - 01:17 PM

Here's the first Thursday of the 2012 Nielsen May Sweeps:

Posted Image


And here's the network averages compare using the two-hour Fox-The CW prime time system and the three hour ABC-CBS-NBC prime time system:

Posted Image


ABC. "Missing" is not doing well. "Grey's Anatomy" is down about 10% from last year but won the 18-49 demo at 9:00. "Scandal" tied for the lead in the demo at 10:00. While ABC has not renewed anything yet, my guess is that "Missing" is dead, of course "Grey's" will be renewed, and "Scandal" has a chance at renewal.

CBS won the 50+ crowd for the night. It also won the demo in the three hour competition, but was slightly behind Fox in the two hour competition though it beat Fox in every half hour but 8:30.

All Thursday shows have been renewed except "Rules of Engagement" and I expect they will order something like 13-episodes for next year because it is such a good filler when some other comedy tanks.

There was a hint of "the cumulative effect of nonlinear viewing” impacting on "The Mentalist" which averaged 2.8 in the demo during February Sweeps. I know CBS has already made most of its renewal decisions and is the top network overall, but next year they're going to have to watch out for that.

Fox. The first half hour of "American Idol" pulled "only" 3.6 in the demo compared to "Big Bang Theory" getting 4.0. That an "Idol" episode has consistently lost to a CBS sitcom this year is surprising. "Touch" is getting weak ratings, but is likely to be renewed.

NBC's comedy lineup except for "The Office" is very weak. "Awake" is asleep in all age groups. None of these shows have been renewed yet.

The CW's "Vampire Diaries" is it's strongest show. But none of the network's shows have been renewed yet.

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#40 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 28 April 2012 - 10:41 AM

Here's the first Friday of the 2012 Nielsen May Sweeps:

Posted Image


And here's the network averages compare using the two-hour Fox-CW-prime-time-system" and the three-hour-ABC-CBS-NBC-prime-time-system:

Posted Image


One can't help but note that if you compare the two-hour-prime-time totals you find only 53% of Thursday's 18-49 demo present and 68% of the 50+. But at 10:00 78% of Thursdays 18-49 demo is present and 96% of the 50+.

ABC's first two hours of throw-away programming gets mediocre ratings putting it at #2 in the demo race.

CBS wins the night with an average 1.5 demo and a lead in the 50+ crowd in every hour. "CSI:NY" has not yet been renewed or cancelled. "Blue Bloods" has been renewed.

Fox renewed "Fringe" but not because of its ratings. "The Finder" is in the worst possible slot at 8:00 on Friday. At 9:00 on Thursday during February Sweeps it averaged 2.2 in the demo which was higher than "Touch" is getting in that Thursday slot.

NBC has renewed "Grimm", only one of two shows renewed for next year so far.

In passing, I should note that NBC pulled the Wednesday sitcom "Best Friends Forever" from the lineup before the first May Sweeps Wednesday. They really didn't want to see that 0.8 demo rating in the Sweeps period leading to the Upfronts.

The CW. :shrug:

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#41 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 30 April 2012 - 04:55 PM

Here's the first Sunday of the 2012 Nielsen May Sweeps:

Posted Image


And here's the network averages to compare using the two-hour Fox-CW-prime-time-system" and the Sunday-four-hour-ABC-CBS-NBC-prime-time-system:

Posted Image


ABC. While ABC has yet to renew any show for next season, "Once Upon A Time" is likely to be renewed. "GBC" is a question mark. ABC overall did well in the 18-49 demo.

CBS. "The Good Wife" has been renewed. "NYC 22" appears to be a non-starter. CBS is going to have to consider renewing "CSI: Miami" for the Sunday at 10:00 slot, as the show seems to do an adequate job of attracting viewers. I know they would prefer a show with less seasoned actors who work for less money, but....

Fox came in second in the demo in the 8:00-10:00 competition which is its focus. The network has renewed "The Cleveland Show", "The Simpsons",
"Family Guy", and "American Dad". "Bob's Burgers" somehow loses it's lead in - maybe the audience goes out for a burger?

NBC has only one show in the current Sunday lineup to argue about. "Harry's Law" is one of those generation gap shows. NBC has no other scripted show that consistently pulls anywhere near 6.5 million in the 50+ crowd. It would be foolish to cancel the show. But it's NBC....

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#42 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 01 May 2012 - 11:34 AM

Here's the first Monday of the 2012 Nielsen May Sweeps:

Posted Image


And here's the network averages to compare using the two-hour Fox-CW-prime-time-system" and the three-hour-ABC-CBS-NBC-prime-time-system:

Posted Image


CBS Monday night lineup appears to have been renewed with "Two-and-a-Half Men" being the only question mark. According to news reports today it appears Kutcher, Cryer, and Jones have all but signed. CBS won the three-hour 18-49 demo competition and tied for 1st in the demo in the two hour competition. The only half-hour they lost was at 9:30.

ABC won the the 50+ crowd in every half-hour, and by a substantial margin overall for the night. Given the ratings for "Castle" it's hard to imagine they won't renew it, but have not renewed any shows.

NBC tied CBS in the demo in the 8:00 - 10:00 competition. "Smash" has been renewed.

Fox. "House" is in its final season.

"Bones" has been renewed, but Fox cleverly has placed it at 8:00 Monday so that there will be nearly no following for the show by next fall. In the process, they have given away ratings at 9:00 on Thursday to avoid any chance to make any money for that time slot in the upcoming Upfronts.:rolleyes:

The CW. :shrug:

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#43 OFFLINE   mreposter

mreposter

    Hall Of Fame

  • Registered
  • 1,710 posts
Joined: Jul 29, 2006

Posted 01 May 2012 - 02:58 PM

The CW is a real head-scratcher. Some of their shows are pretty good and should be popular in their target younger demographic. But those ratings are just horrible. I know many of them watch shows online, but I don't think that makes up for the low numbers. Have they just completely written off this network or traditional 1 hour dramas???
..........
.......... There are none so blind as those who can not see it in HD.
.......... Directv customer since January 2000.
..........

#44 OFFLINE   Church AV Guy

Church AV Guy

    Godfather

  • Registered
  • 513 posts
Joined: Jul 09, 2007

Posted 01 May 2012 - 03:19 PM

I agree. The CW has some very good shows, but no ratings to justify the expense. I really don't know what the future of the "network" could be. :(
Luke

Sagaciously eschew obfuscating sesquipedalianisms.

Evil is charming and beautiful. It makes you doubt yourself. It asks for one small compromise after another until it whittles you down, and it functions best when no one believes in it.--from Joan of Arcadia

#45 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 02 May 2012 - 11:07 AM

Here's the first Tuesday of the 2012 Nielsen May Sweeps:

Posted Image


And here's the network averages to compare using the two-hour Fox-CW-prime-time-system" and the three-hour-ABC-CBS-NBC-prime-time-system:

Posted Image


CBS appears to have won both the two-hour and three-hour competitions in all ages for the night. But appearances can be deceiving.

"NCIS" handily won its time slot. "NCIS: LA" came in a close second in the 18-49 demo and handily won the 50+ group in its time slot. Both shows have been renewed.

"Unforgettable" came in second in the 18-49 demo, but not a close second. It did handily win the 50+ group. But by CBS standards the show, which has not yet been renewed, is running a little weak. This final Sweeps period of the season will determine what happens to it - cancel or Friday next year?

NBC ran second in the demo overall last night, but that was due to "The Voice" at 9:00. Still, it's a win financially as viewers were watching three "reality competition" shows which are cheaper to produce.

Fox placed 3rd in the two hour 18-49 demo races where the network wants to compete. "Glee" and "New Girl" have both been renewed but their broadcast TV live+same day ratings are sagging. Fox is where we see "the cumulative effect of nonlinear viewing” demonstrated perfectly. On the other hand, Fox was out front in grabbing money directly from all viewers and is building a strong web "authentication" system.

ABC. The combo of "Last Man Standing" and "Cougar Town" dumped the network deeply into 4th in the first hour 18-49 demo. "Dancing with the Stars Results" was firmly in 3rd and in the running for 4th. And yet, "Private Practice" won the 10:00 demo with ratings not too far below what it pulled on Thursdays at 10:00 during February Sweeps. Perhaps the suits at ABC saw a weakness in the CBS lineup and took advantage of it.

The CW.

The CW is a real head-scratcher. Some of their shows are pretty good and should be popular in their target younger demographic. But those ratings are just horrible. I know many of them watch shows online, but I don't think that makes up for the low numbers. Have they just completely written off this network or traditional 1 hour dramas???

I agree. The CW has some very good shows, but no ratings to justify the expense. I really don't know what the future of the "network" could be. :(

:scratchin Yep.

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#46 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 02 May 2012 - 04:01 PM

For those who, like me, are puzzling over The CW business model, perhaps you'll get some insight from CW President Mark Pedowitz Opens Up about Ratings, Profits and "Vampire Diaries" (Q&A) in which among other things he says:

I would have spent the first six months not looking at ratings. I would have saved myself a lot of aggravation. I had an epiphany in December, when I started looking at the social-media grids like Get Glue, where our shows constantly are in the top 10. Or look at live-plus seven numbers, which we don't get paid for, and we're tripling our women 18-to-34 ratings. You start to realize that these shows are working, but the key -- and part of our development slate this year is going to be an attempt to do this -- is to find a way to get them to come back to view the shows live.


"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#47 OFFLINE   Church AV Guy

Church AV Guy

    Godfather

  • Registered
  • 513 posts
Joined: Jul 09, 2007

Posted 02 May 2012 - 05:19 PM

part of our development slate this year is going to be an attempt to... find a way to get them to come back to view the shows live.

Good luck with that. Many of the Iphone, Ipad crowd have all but abandoned the "traditional" modes of receiving television shows. I guess the Authentication process is an attempt to rein in the chaos a bit. Still, that won't prevent the viewers from watching the shows form the WB web site, though I guess THOSE numbers will be counted in some way.

I really don't get it at all. I have a 55 inch television, and I know (much younger) people who watch almost all of their television on their 3", 4", or 5" smart phone screens. That makes the HD debate seem awfully silly. Costco around here is featuring a new 80 inch television, and people are using their smart phones.:shrug:
Luke

Sagaciously eschew obfuscating sesquipedalianisms.

Evil is charming and beautiful. It makes you doubt yourself. It asks for one small compromise after another until it whittles you down, and it functions best when no one believes in it.--from Joan of Arcadia

#48 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 03 May 2012 - 11:22 AM

Here's the first Wednesday of the 2012 Nielsen May Sweeps:

Posted Image


And here's the network averages to compare using the two-hour Fox-CW-prime-time-system" and the three-hour-ABC-CBS-NBC-prime-time-system:

Posted Image


Finally, Wednesday was the last day of Nielsen May Sweeps week 1 and here are average numbers for the week:

Posted Image


Fox was, of course, the winner of the two hour competition with "American Idol" pulling 4.6 in the 18-49 demo and 11.7 in the 50+ crowd. But, as I've noted before, "AI" is taking a year-to-year ratings hit, with the show last year getting a 6.4 in the demo and a 14.2 in the 50+ group.

The ratings reality for Fox is that without the two hours of "AI" on Wednesday and one hour results show on Thursday, its weekly averages for the two hours it defines as prime time would be 1.9 in the 18-49 demo and 3.4 in the 50+.

In other words, absent "AI" ratings Fox's lineup stinks from a ratings viewpoint.

CBS, without a single must-see-live smash-hit-game-show, still won the weekly demo and 50+ contests in both definitions of prime time. On the other hand, it should worry all the broadcast networks that CBS won the week with an average hourly viewership of less than 11 million. (FYI both "CSI" and "Criminal Minds" have been renewed.)

NBC. Betty White apparently can't draw many more folks than Brian Williams, making Wednesday one of the Rebuilding Network's worst nights. If you pull "The Voice" ratings out of NBC's averages for the week, they still beat The CW. :sure:

ABC. In the ABC and Disney executive suites one should be able to see worried looks and frowns. Mickey Mouse's broadcast network was able to stay ahead of NBC last night.

But when you look at the weekly averages knowing that NBC has some really bad nights, ABC's average ratings for the week aren't looking too good. They also have some real weakness in their lineup.

So far they haven't renewed anything. With regard to some of their shows considered doubtful by pundits, news reports indicate they are discussing a 13 episode order of "Private Practice" which won the demo in its new time slot Tuesday at 10:00 this week.

The CW must have really had to work to find such a ratings loser in "The LA Complex.":nono:

Edited by phrelin, 03 May 2012 - 11:31 AM.

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#49 OFFLINE   phrelin

phrelin

    Hall Of Fame

  • Topic Starter
  • Registered
  • 13,627 posts
  • LocationNorthern California Redwoods
Joined: Jan 18, 2007

Posted 04 May 2012 - 10:51 AM

Here's the second Thursday of the 2012 Nielsen May Sweeps:

Posted Image


And here's the network averages to compare using the two-hour Fox-CW-prime-time-system" and the three-hour-ABC-CBS-NBC-prime-time-system:

Posted Image


CBS won the night in the demo and 50+. And yet, only "Big Bang Theory" and "The Mentalist" won the demo in their time slots while only "Person of Interest" and "The Mentalist" won the 50+ crowd in their time slots.

As I noted last week, all CBS Thursday shows have been renewed except "Rules of Engagement" and I expect they will order something like 13-episodes for next year because it is such a good filler when some other comedy tanks. And it appears that "the cumulative effect of nonlinear viewing” on "The Mentalist" was not long term as live viewers discovered it was back from rerun hiatus.

ABC. "Missing" will be missing next year. "Grey's" won the demo at 9:00 and will be renewed. "Scandal" is holding its own. It will be interesting to see if ABC orders a full season or 13 episodes of this newcomer.

Fox. "American Idol" continues to run #2 in the demo behind "Big Bang Theory". Compared to last year, it was down in the demo 36% and in the 50+ crowd down 24%.

The combination of "Idol" being down plus "the cumulative effect of nonlinear viewing” resulted in "Touch" compared to last year's "Bones" being down in the demo 36% and down in the 50+ 39%. Still, for a Fox scripted show "Touch" is hanging in there.

NBC. "Awake", which I think is an interesting show, is a ratings nightmare. The Thursday comedy lineup should be axed except for "The Office."

The CW tied for 4th in the demo in the 8:00 hour! :sure:

"In a hundred years there'll be a whole new set of people."
"Always poke the bears. They sleep too much for their own good."

"If you're good enough, they'll talk about you." - Tom Harmon
A GEEZER who remembers watching TV in 1951 and was an Echostar customer from 1988 to 2008, now a Dish Network customer.
My AV Setup
My Slingbox Pro HD Experience
My Blog: The Redwood Guardian


#50 OFFLINE   frederic1943

frederic1943

    Icon

  • Registered
  • 748 posts
Joined: Dec 01, 2006

Posted 04 May 2012 - 07:16 PM

If the May sweeps numbers are so important why are so many CBS shows having their season finales halfway through the month?

Edited by frederic1943, 04 May 2012 - 07:36 PM.

37" Olevia LT37HVS HDTV with HR21-100 connected with HDMI and HR20-700 connected with Component
And
37" Hannspree Nara HDTV with HR21-100 connected with Component




Protected By... spam firewall...And...