Part of that comes from holding down the price over the past few years. DISH tried to stay under the $100 price point ... they broke it when they went to $104.99 a couple of years back. There is less reason to keep the price artifically low.
I understand that every year our prices will go up no matter what. I just don't get a $15 increase. If it was $5 like the rest then I could see that but $15 is a huge and I mean huge jump in price.
With AEP being AT250+four movie packages it makes it simple for people to scale back if they wish ... drop one or more of the movie packages or drop to AT200 plus the movie packages of choice.
No thank you ... not ALL sports in one package. While the price of ESPN bumping up all packages is not a good thought at least people can get ESPN without paying for the other networks.
All sports should be in one package. Never going to happen though.
See previous a la carte discussions for the argument over how much such a package would cost.