All of that is being done, but you can't creatively wipe them all out, they are still going to increase. You can manage them to a point. You don't want to skimp on how to build a satellite or how to build out HD channels, etc.
It would also be really cool if HBO, ESPN, Viacom, Turner, A&E, Liberty, Showtime, CBS, NBC, FOX, etc, etc, wanted to make a splash in the TV business and lower their prices while keeping the quality the same, keep creating new shows, etc. They're all linked...there is a food chain here.
There are many monsters here, but since I pay DirecTv, my frustration is directed at them.
I had no intention of making this a bash against DirecTv, and I am well aware of other costs in play,but perhaps the big, bad corporation can do with a little less, especially after I read things like:
"Net income attributable to DIRECTV increased 19% to $2.61 billion in 2011"http://investor.dire...eleaseID=649162
But then someone would have to look in the mirror and ask a very difficult question, "Who is more important to me - my customers or my shareholders?