What they have now is actually a good thing. The only rights NEO Cricket had was for games in India which have since been acquired by the STAR group (which in turn makes them available on Willow). As a result, when there are multiple games going on at the same time Willow has only one tv channel to show them. With a secondary channel they can have two matches showing and the viewer can make a choice on which match to watch.
But the big question is.... WILL they be that logical? More likely they'll still be showing the same game -- of their choice -- on both channels.
Edited by Pagali, 21 April 2013 - 10:19 AM.