Thanks for the insight, especially those with working understanding of DTV's P&L.
My question is why DTV won't let you subscribe to receive their service via the internet only?
For example, I want to watch the NFL (13/14 season). I'd pay an immediate lump sum (no payments) to receive only the NFL ticket for that period of time.
However, if I subscribe to their 2 year deal, get the dish & DVR, put them in a closet, I can get DTV on my laptop, desktop, android, etc.
Don't they offer an off-the-menu option that spares us both having to deal with a dish, and just allows me to get their programming over the internet?
Please only respond if you understand DTV's cost structure, and why they don't make this option available.
The NFL Sunday Ticket is available as an online only option..typically for customers who cannot get DirecTV (NLOS, NLLP or for whatever reason)..for more info, click the link below:
There is currently no option for "online-only" service. Perhaps it's a future option, since many people have "high-enough-speed" internet connections. IMHO, we're nearing the peak and a big wave of subscribers will soon be disappearing across the industry--unless something is done to reinvent the business model and a lower ARPU is acceptable. Anyway, multiple HD streams require VERY high speed and reliable bandwidth. I don't doubt that idea was thought up long ago. Bundling with national (and now regional) providers helps, but it's a band-aid. Perhaps if D buys E and their spectrum, some kind of deal with a mobile telco (Sprint/Softbank/T-Mobile/MetroPCS?)can be reached. Who knows? Currently, few people understand what their bandwidth is, much less what bandwidth means..it's just "online" or "internet"..much like people with cars. Few understand them beyond Go pedal, Stop pedal, gas hole and radio.. Imagine all the retraining that will require, just for sales and customer service. Discussing D*'s cost structure, P&L, quarterly and annual reports has nothing to do with it. I'm not the CEO, so if you can't fathom why they don't offer online-only subscriptions, he's the one to speak with.