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DirecTV plans to simplify TV program offers and bills


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#26 OFFLINE   James Long

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Posted 24 March 2014 - 05:24 AM

My point is, distribution via the internet is not some magic bullet that is going to bring costs down.


That isn't the goal of TV providers. Lowering prices may be the goal of their subscribers, but the goal of the people we pay is to remain competitive in a changing market and make money for themselves.


What is the prime driver of MVPD package price increases? Satellites don't cost any more today than they cost 20 years ago (as a matter of fact they probably cost less, adjusted for inflation).


How many satellites were up 20 years ago? How many have been replaced at a lifespan of 15 years? If we were still working with ONLY the capacity of satellites in the sky in 1994 there would be a lot less channels on our systems. The number of subscribers have gone up - which helps share the cost - but the number of satellites, uplinks, channels, local market backhauls, etc. have all increased as well.


Content owners get to decide how they sell their content. It is unfortunate for the end user who wants different packaging and lower rates but at the end of the day it is their content to sell.
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#27 OFFLINE   inkahauts

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Posted 24 March 2014 - 11:27 AM

In fact James I'd say their goal
Is to establish a foothold in the new methods and get the profit model equally to the current models so they never have to worry.

#28 OFFLINE   JosephB

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Posted 24 March 2014 - 11:59 AM

That isn't the goal of TV providers. Lowering prices may be the goal of their subscribers, but the goal of the people we pay is to remain competitive in a changing market and make money for themselves.
 

 

And this is my point. Most of the chatter and excitement among people about internet video is borne out of the disruption that Netflix has had on the market. They put Movie Gallery and Blockbuster out of business with a $10 a month service, and people think that same pricing strategy is going to happen to MVPDs. People aren't clamoring for disruption in the video market because of interfaces (though that is important). If interface were important, TiVo would be having much more success in the marketplace. People want cheap first, and then having it on their tablets and phones are further down the list.

 

There will be disruption, but it won't be anything anyone will really like. It will be on the terms of the content owners and the MVPDs. It will be proprietary streams and apps, and you won't be able to record anything, and you can forget fast forwarding through commercials.

 

20 years from now we'll be wishing for the days when we had TiVos and the old distribution model.



#29 OFFLINE   Tubaman-Z

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Posted 24 March 2014 - 01:15 PM

I'd watch commercials (forgo being able to skip) for a defined percentage reduction in my bill - say 30%.  I've started watching programs on Crackle and find that I don't mind the commercials so much knowing that the content is free.  I've also started more actively borrowing DVDs from my local library.  Yes, that does come with the inconvenience factor of picking them up and returning them, but other than the time/gas the DVDs are free.  Currently on season 2 of Babylon 5.


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#30 OFFLINE   Tubaman-Z

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Posted 24 March 2014 - 01:20 PM

I can't wait to see what Netflix charges in five years. It won't be what they charge today. Not even close I don't think.

It will be interesting.  If they implement one model that's been discussed (1 stream @$6.99, 3@$9.99, and the current 4@$11.99) and grandfather current account holders for up to 24 months - that will be just in time for us to reduce to the 1 stream option.  If they implement one of the quality tiering models (SD, HD, UHD) then who knows how that will work out.  I do think that whatever NetFlix rolls out it will be remain in place for a number of years - as they've done so far.  They won't follow the D* or Post Office model of increasing by a small percentage each year.


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My top 5 wishlist: 1) Free MRV HR to HR 2) Fix Channels I Receive so that it is accurate 3) > 50 SeriesLink 4) Usage of both internal and external drives concurrently 5) Support for other video providers as DoD (i.e. Hulu, CBS)   

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#31 OFFLINE   inkahauts

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Posted 25 March 2014 - 02:42 AM

It will be interesting. If they implement one model that's been discussed (1 stream @$6.99, 3@$9.99, and the current 4@$11.99) and grandfather current account holders for up to 24 months - that will be just in time for us to reduce to the 1 stream option. If they implement one of the quality tiering models (SD, HD, UHD) then who knows how that will work out. I do think that whatever NetFlix rolls out it will be remain in place for a number of years - as they've done so far. They won't follow the D* or Post Office model of increasing by a small percentage each year.


At some point their mega billion dollar deals will have to be paid and that will require consistently hiking rates. It's coming sooner rather than latter I think. But yes it will be interesting. I would not be surprised if they don't go to a hourly rate. Forty hours for 10, 80 hours for 15 etc... As an example....

#32 ONLINE   damondlt

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Posted 25 March 2014 - 06:06 AM

What mega Billion dollar deals? They have nothing exclusive.
And with 44 million subscribers and growing faster, paying a minimum of 7.99 I'm sure Netflix will be just fine.

I think they can Manage with 3.5 Billion per month. :hurah:


Even at $20 you won't find anything Directv has for that .EVER.

These streaming providers have way more wiggle room then Comcast ,direct,or dish.



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Edited by damondlt, 25 March 2014 - 07:13 AM.

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#33 OFFLINE   HinterXGames

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Posted 25 March 2014 - 10:55 AM

A timely topic since I just off the phone with DirecTV to question why my bill went up after speaking to a CSR late last month an being told she was applying credits to reduce my bill by $23. Today's conversation was worse with the only solution offered was to reduce the package I sub to, which I find a unacceptable. If DirecTV offered ala carte pricing, most channels would disappear as the subscriber base would be speaking with its choices of what it wants to watch.  I'm probably like most subs, and only watch 10-15 channels ever, but there isn't one package, other than the Premier, that contains all of the few channels we do watch.  I also find the additional $29 in total receiver fees to be outrageous, and I only have two.

 

Bear in mind that you don't pay reciever fees at all. You pay for services. The DVR and HD fee are for those services, not the equipment. You get one 10$ charge a month whether you have 1 DVR or 20 DVR's. Same on the HD. I'm not sure why people find fees for these services out of place, yet they continually want more channels provided/available in HD format and continually want functionality improvements with DVR's. These things do not come without cost. The 6$ for additional TV you pay is for the /programming/ that goes to that reciever. It's also the reason why your primary is free, because pay the full package price for programming on the primary. It's just like if you have a celphone on a family plan. You pay full price on the primary phone and then 5/10$ for each addtional phone to share the minutes. Same thing here, but your sharing programming.



#34 OFFLINE   peds48

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Posted 25 March 2014 - 10:59 AM

Bear in mind that you don't pay reciever fees at all. You pay for services. The DVR and HD fee are for those services, not the equipment. You get one 10$ charge a month whether you have 1 DVR or 20 DVR's. Same on the HD. I'm not sure why people find fees for these services out of place, yet they continually want more channels provided/available in HD format and continually want functionality improvements with DVR's. These things do not come without cost. The 6$ for additional TV you pay is for the /programming/ that goes to that reciever. It's also the reason why your primary is free, because pay the full package price for programming on the primary. It's just like if you have a celphone on a family plan. You pay full price on the primary phone and then 5/10$ for each addtional phone to share the minutes. Same thing here, but your sharing programming.

I don't understand why this is so hard to grasp


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#35 OFFLINE   HinterXGames

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Posted 25 March 2014 - 11:02 AM

That isn't the goal of TV providers. Lowering prices may be the goal of their subscribers, but the goal of the people we pay is to remain competitive in a changing market and make money for themselves.



How many satellites were up 20 years ago? How many have been replaced at a lifespan of 15 years? If we were still working with ONLY the capacity of satellites in the sky in 1994 there would be a lot less channels on our systems. The number of subscribers have gone up - which helps share the cost - but the number of satellites, uplinks, channels, local market backhauls, etc. have all increased as well.


Content owners get to decide how they sell their content. It is unfortunate for the end user who wants different packaging and lower rates but at the end of the day it is their content to sell.

 

The biggest driver behind price changes is programming costs continually increasing.  This is why sports is becoming so contentous, because it's the last bastion for live eyeballs on commercials for ad revenue, as most people don't DVR sporting events, instead wanting to watch them live. Not to mention, the Networks have all the power because their content is not competative with each other. They know a person can go to another provider to see their channel, but can't go to another channel to see the show they love (in most cases). Put those two together, and you have Networks with all the power, when they don't provide the consumer base, because they don't have to deal with the flak from pricing increases.



#36 OFFLINE   coolman302003

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Posted 22 July 2014 - 11:03 PM

Updates on the new bill format, noticed this info banner with a URL when I logged into My DIRECTV online account tonight.

New Bill.PNG

Example screenshots:

New Bill format1.png

New Bill format2.png

More info available here:

 

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List of networks with HD VOD content available on DIRECTV  DIRECTV Customer Service Live Online Chat (available from 7am-12:30am ET)  DIRECTV Regional Sports Network (RSN) fee lookup tool (zip code required)

DIRECTV Premium Channel Pricing: 1=$13.99 ($17.99 for HBO) | 2=$25.99 ($30.99 with HBO) | 3=$36.99 ($41.99 with HBO) | 4=$45.99 ($50.99 with HBO) | All 5=$57.99 per month

My Setup: 5-LNB SlimLine with SWM-16 | HR44-700 w/AM-21N | HR24-200 | H25-100 | H25-100 | C41-500


#37 OFFLINE   inkahauts

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Posted 22 July 2014 - 11:39 PM

Actually that does look a lot simpler to me. I might have itemized the actual equipment in the persons house to but then you can see that fine online.

#38 OFFLINE   jimmie57

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Posted 23 July 2014 - 06:26 AM

I notice that it says 2 TVs and not receivers. Also, there is no credit for the First TV ?

 

I do like any applicable credits being on the line that the credit is for and not listed somewhere far away.

 

I don't have a Genie so I will be curious as to what the line looks like for my bill. Is an HDDVR now going to be called an Advanced Receiver ?


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#39 OFFLINE   joed32

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Posted 23 July 2014 - 09:59 AM

On the issue of simplifying packages, I would like to see Directv offer a comprehensive sports package that includes SportsPack plus every sports package (NFL, NBA, NHL, MLB, NCAA football, NCAA basketball, Deportes, Fox Soccer Plus, and MLS) for around $70 per month.  Kind of like how you can have all the movies for about $50.

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#40 OFFLINE   harsh

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Posted 24 July 2014 - 08:27 AM

I notice that it says 2 TVs and not receivers. Also, there is no credit for the First TV?

This appears to be how it is going now for new customers. I just went through the sign-up exercise and the monthly cost had no credit for the first TV. They went from calling each box a "receiver" to "TV" because of the RVU TV possibility. I suppose if they change the name of the fee, it is harder to compare.

Is an HDDVR now going to be called an Advanced Receiver ?

It has been that way since February 9, 2012 when the fee went into effect.

New customers are getting hit pretty hard with fees. Charging for WHDS with a single DVR is bordering on mean.

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#41 OFFLINE   peds48

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Posted 24 July 2014 - 11:36 AM


New customers are getting hit pretty hard with fees. Charging for WHDS with a single DVR is bordering on mean.

And let me guess, dish does quite the opposite, correct? 


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#42 OFFLINE   jimmie57

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Posted 24 July 2014 - 01:59 PM

I just talked to a CSR in billing and he said that the new look bills will be in the next bill ( for me is Aug 4 ).

He said there is no price changes for existing customers.


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#43 OFFLINE   James Long

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Posted 24 July 2014 - 04:21 PM

And let me guess, dish does quite the opposite, correct?


Nope. If one gets a Hopper one gets to pay the fees associated with a Hopper - even without any Joeys. One pays for the capability, even if it goes unused. Both companies are "mean". :)
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#44 OFFLINE   peds48

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Posted 24 July 2014 - 05:01 PM

Nope. If one gets a Hopper one gets to pay the fees associated with a Hopper - even without any Joeys. One pays for the capability, even if it goes unused. Both companies are "mean". :)

Exactly my point!  There was some sarcasm on my post...


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#45 OFFLINE   harsh

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Posted 25 July 2014 - 08:42 AM

Nope. If one gets a Hopper one gets to pay the fees associated with a Hopper - even without any Joeys. One pays for the capability, even if it goes unused. Both companies are "mean". :)

If a new DIRECTV customer orders an HR24 (perhaps for stability reasons), they are charged $21 in hardware fees before promotional credits. If the same customer opts for a ViP722 with DISH, they pay a $17 in fees (excluding promotional credits).

There are degrees of meanness.

edit: fixed fee price as it changed that day

Edited by harsh, 26 July 2014 - 10:01 AM.

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#46 OFFLINE   slice1900

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Posted 25 July 2014 - 12:42 PM

If a new DIRECTV customer orders an HR24 (perhaps for stability reasons), they are charged $31 in hardware fees before promotional credits. If the same customer opts for a ViP722 with DISH, they pay a $17 in fees (excluding promotional credits).

There are degrees of meanness.

 

And if the Directv customer and Dish customer later decide to add a Genie and a Hopper, respectively, what does that do for their fees? Only $6 more for Directv, how much more for Dish?

 

When comparing providers you can always come up with cases that cause one to look better than the other. It is a pointless pissing match. Especially when your comparing "hardware fees before promotional credits". Without comparing the full price including the packages the subscriber would need to get the channels they consider are must-haves, it is stupid. What if you want a channel that Directv provides in a lower priced tier than Dish does - that would make up or nearly make up the hardware difference. On the other hand, if it is Dish that provides that channel in a lower tier, you might not even get to hardware cost before deciding against Directv.


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#47 OFFLINE   n3ntj

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Posted 25 July 2014 - 03:14 PM

Being able to pay only for the channels that you want is a great idea, but it's never going to happen.  There are way too many networks out there that want their 'piece of the pie', even when less than 5% of people watch any one network.  The fact that Disney wants and gets $5+ per sub for ESPN is beyond me, but the problem is that the providers already pay for that (they've already set the dangerous precedent), and network fees certainly aren't going down.  Re-organizing networks into fewer tiers is one thing, but probably won't cause our bills to go down.


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#48 OFFLINE   slice1900

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Posted 25 July 2014 - 07:05 PM

I've always thought there would be a market for a provider that offered premium tiers but no sports at all. Half the country doesn't watch sports, and the more prices for sports content goes up relative to the price for everything else the greater the demand will be for something like this.

 

The only logical choice (unless Dish had decided go this way a few years ago to better differentiate themselves from Directv) would be someone starting up a new national IPTV provider. Maybe Barry Diller will start something like that up, since Aereo is dead. I suppose technically that would count as part of the "cord cutter" movement, but they'd have access to everything those of us who subscribe to cable or satellite have, except the sports - they'd maybe even have the major sporting events on broadcast networks blacked out to save on retransmission fees.

 

That's what people really want if they want to save money. If you want a list of channels that's longer than about 20, you'd end up paying more ala carte than you do taking a package that includes those 20 along with 200 others you don't want.


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#49 OFFLINE   Laxguy

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Posted 25 July 2014 - 08:04 PM

Can you provide a source or two for the assertion that half our country doesn't watch sports, please?


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#50 OFFLINE   inkahauts

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Posted 25 July 2014 - 11:19 PM

This appears to be how it is going now for new customers. I just went through the sign-up exercise and the monthly cost had no credit for the first TV. They went from calling each box a "receiver" to "TV" because of the RVU TV possibility. I suppose if they change the name of the fee, it is harder to compare.
It has been that way since February 9, 2012 when the fee went into effect.

New customers are getting hit pretty hard with fees. Charging for WHDS with a single DVR is bordering on mean.

 

Directv does NOT charge for MRV for new customers.  They charge $15 if you have a dvr, or many dvrs.  end of story.






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