Yes, they will run out of fuel eventually. Believe it or not, launching a new satellite is A LOT cheaper then standing up a (NOTE: VIABLE) streaming service. Disney is spending 1 - 2 BILLION standing up Disney+. A satellite launch on the other hand is around $600M. Something like Philio that has a couple of hundred K users? Servers and bandwidth are very expensive and they aren't a one time cost. Electricity, bandwidth and maintenance are high recurring costs. As an example, my app at work runs on weak a$$ hardware in Azure cuz its just serving up XML. We aren't even using full VMs, but severless to cut costs. I've got ONE instance running right now and doing nothing because its still being stood up. That alone costs us $5000/month. Once we expand to 8 instances and get charged for bandwidth usage, it'll be considerably more. And we get a steep corporate discount from Microsoft. We also have our own legit on-prem data center and its not much cheaper there. Electricity, constant security patching, monitoring, etc. Monitoring software for our limited licenses is $100k/yr lol.