ATT loses another 1.36 million subscribers

Discussion in 'DIRECTV General Discussion' started by espaeth, Oct 28, 2019.

  1. Oct 28, 2019 #1 of 127
    espaeth

    espaeth AllStar

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  2. Oct 28, 2019 #2 of 127
    MysteryMan

    MysteryMan Well-Known Member DBSTalk Club

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    Like I have posted before, AT&T excels at turning gold into lead.
     
    ericknolls and carlsbad_bolt_fan like this.
  3. Oct 28, 2019 #3 of 127
    Lodi25

    Lodi25 Legend

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    Anyone know what the exact total number of subscribers DirecTV lost this year is?
     
  4. Oct 28, 2019 #4 of 127
    slice1900

    slice1900 Well-Known Member

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    Not too surprising considering the several rather long lasting disputes they had, including banners warning that ESPN might be dropped. I wonder if the money they saved by holding out for better deals will end up being worth it for them in the long run measured against those subscriber losses?
     
  5. Oct 28, 2019 #5 of 127
    GordonGekko

    GordonGekko Active Member

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  6. Oct 28, 2019 #6 of 127
    gio12

    gio12 Icon

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    I am DONE in February with my promo with DIRECTV and will say goodbye since 2000. Had AT&T/Bellsouth internet from 1991-2017. Bellsouth/AT&T/Cingular/AT&T celluar from 1987-2019.
    I am tired of AT& and defend them until 2017 with my internet issues and feel this was the demise of them. never had ANT real issues until then and now its downhill fast! Good riddance.
     
  7. Oct 28, 2019 #7 of 127
    compnurd

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  8. Oct 28, 2019 #8 of 127
    dminches

    dminches Godfather

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    The DirecTV numbers aren’t that meaningful without know what Verizon’s and Comcast’s retention numbers are. The move away from traditional delivery and to streaming has to be hurting all the providers.
     
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  9. Oct 28, 2019 #9 of 127
    espaeth

    espaeth AllStar

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    The tough part for ATT is they're losing customers across their traditional *AND* streaming product lines.

    It's kinda sad to go back and look at these quotes from 2016:

    Source: AT&T CEO Says DirecTV Now Will Offer 100+ Channels For $35 A Month – Deadline

    The streaming losses are before the latest $10 and $15 price hikes to the ATT TV NOW service. Next quarter is shaping up to be even more brutal.
     
  10. Oct 28, 2019 #10 of 127
    raott

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    Not sure if Verizon is really meaningful anymore. With that said, Spectrum lost 77k while Comcast lost 224k, so while it is hurting all providers, cable's internet footprint seems to be helping them.

     
  11. Oct 28, 2019 #11 of 127
    lparsons21

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    For those that need more than one OTT to get the channels/programs they want, cable via bundling can be very competitive, especially for a new customer. Maybe even for those that can find one OTT that fits the bill.

    For example, many OTT services are around the $40 mark with a lot fewer channels than cable’s ‘family’ or whatever expanded basic is via bundling. On my cable it is costing me about $50/month for most except for the Premiums and some sports. For that I get a slew of channels, a real DVR that I control and a UI that isn’t a mess.


    Sent from my iPad using Tapatalk Pro
     
  12. Oct 28, 2019 #12 of 127
    James Long

    James Long Ready for Uplink! Staff Member Super Moderator

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    2.485 million "Premium TV" subscribers ... 2.931 million total subscriptions.
    In one quarter AT&T lost 5.39% of their premium customers and 6.30% of all video customers.

    Revenues are down but profits are up ... slightly for the quarter and year to date.
    Broadband connections and voice connections (phone lines and UVERSE voice) are also down. Wireless went up.
     
  13. Oct 28, 2019 #13 of 127
    LTYRS

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    They turn it into worst than lead, something that stinks:confused:
     
  14. Oct 28, 2019 #14 of 127
    Andrew Sullivan

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    New services from Disney Plus will hurt them I think. Especially when they bundle HULU Live.
     
  15. Oct 29, 2019 #15 of 127
    DirectMan

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    From the questions in the call today: "And then we had the cleanup that's been going on in the customer base in terms of prior promotions and so forth. And so we have pretty much run to the end of those. There's a little bit more of the customer cleanup that will run into Q4, but in terms of the losses, they will be significantly improved in the fourth quarter and get better as we move into next year."

    That is great news for me as I have to call next month and request a renewal of my discount. Since I think the losses will be continuing they will need to begin offering those discounts as they realize that without them they will not be able to deliver their promise.

    By December 1 the discounts should be amazing. Sort of like buying a car the last week of the year.
     
  16. Oct 29, 2019 #16 of 127
    slice1900

    slice1900 Well-Known Member

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    Disney isn't going to bundle Hulu Live in that $13 or whatever package, just the regular Hulu.
     
  17. Oct 29, 2019 #17 of 127
    Andrew Sullivan

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    Of course not for $13 since HULU Live is $44.95 as a standalone. For $13 you will get Disney Plus along with the base HULU and ESPN+. But they will bundle HULU Live most likely for under $50.
     
  18. Oct 29, 2019 #18 of 127
    raott

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    At some point (and I know some will spin that this is just dead weight customers...I think we are well beyond that) you need the cash flow from paying customers or keeping video will no longer make sense. The customer losses are obscene at this point.

     
  19. Oct 29, 2019 #19 of 127
    TheRatPatrol

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    Do you think they would have lost that many people if AT&T didn’t own them?
     
  20. Oct 29, 2019 #20 of 127
    MysteryMan

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    I doubt it.
     

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