All it takes is a few key shows I watch that I'd be forced to watch ads, and I will be convinced I need to be able to skip them. It's not just sports (and I tend to watch sports live, not recorded, though I do some of that on occasion). ON Demand is fine for time shifting (assuming that it's still available by the time you are ready to watch), but those pesky ads! For example, I'm watching the new Steve Martin series on Hulu. Since I only have the $2 a month ad supported deal, I watch and I'm stuck with unskippable ads. It's annoying. Contrast that to watching a DVR recording of Resident Alien on SyFy. I can skip past the ads which is much better. Now I don't watch enough on Hulu to justify the ad-free version, so I deal with it, but I wouldn't want to go back to 1970s style TV where I HAD to watch ads for most of what I watch. Most network and basic cable On Demand force ads. Obviously I could go completely streaming pay for ad free version of all my services and skip them, but that's not how I watch TV. I hate all the app juggling (and one reason I'm heading back to cable).