Direct*TV looking to Dump Discounted Folks

Discussion in 'DIRECTV General Discussion' started by WestDC, Dec 5, 2019.

  1. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

    49,681
    1,830
    Apr 17, 2003
    Michiana
    The old DIRECTV might hold on to 101 ... but AT&T|DIRECTV is controlled by bean counters. At some point it will become more profitable to sell 101 than keep it. I believe the licenses at 110 and 119 will go first (it would be fiscally irresponsible to hold on to an asset when more money can be made by selling it). Holding on to the licenses to spite DISH is an emotional argument - not a fiscally responsible plan.

    As noted, the present attrition rates are not sustainable. There are already calls for AT&T to divest DIRECTV. Those calls will only become louder if the rate does not level off.
     
  2. CTJon

    CTJon Godfather

    958
    116
    Feb 5, 2007
    Lets not forget folks that there are still huge areas of the country that don't have high speed internet or cable TV. Don't know if there are enough to keep DTV in business but. I live in Maine and there are area that you drive that have a dish on every roof. Someone needs to figure a way to get those people attached before sat stuff can go away
     
    jmr21 and AZ. like this.
  3. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

    49,681
    1,830
    Apr 17, 2003
    Michiana
    How many linear channels have ended linear distribution to become non-linear? At this point, there are a lot of services that have added streaming (linear and non-linear) as an additional distribution channel. And there are several streaming services that have never been linear. But I cannot recall a major channel that dropped linear distribution. All the HBO channels and Disney channels still exist as linear. All the broadcast networks still exist as linear. (Would ESPN Classic be your sole example of linear becoming non-linear streaming?)
     
    compnurd likes this.
  4. TheRatPatrol

    TheRatPatrol Hall Of Fame

    8,252
    582
    Oct 1, 2003
    Phoenix, AZ
    Funny how satellite TV is dying but satellite internet will be the new thing in the future.
     
  5. JoeTheDragon

    JoeTheDragon Hall Of Fame

    5,118
    94
    Jul 21, 2008
    ESPN Classic does not really count as a lot of old use has been taken over by other channels
     
  6. compnurd

    compnurd Hall Of Fame

    3,075
    387
    Apr 23, 2007
    Evans City PA
    He also has entirely too high hopes for 5G. I am still waiting for 3G to go away or for any coverage to be everywhere
     
    Last edited: Dec 8, 2019
    jmr21 and AngryManMLS like this.
  7. slice1900

    slice1900 Well-Known Member

    10,605
    1,515
    Feb 14, 2013
    Iowa
    I don't believe it is legal to sell DBS slots. If they are no longer used they must be returned to the FCC for reallocation. The only time DBS slots have changed hands have been when entire companies were purchased/merged. If they could be sold then whoever previously owned those two slots at 61.5 that Dish keeps filing 180 day STAs for would have been sold to them rather than returned to the FCC.

    Besides, there isn't any way Dish could use slots at 101 without issuing customers a new dish/LNB. No different than what they'd need to use reverse band like Directv. In fact, Dish applied for some reverse band slots when Directv did but they never did anything with them so I imagine those licenses expired. The only slots they could make use of are Directv's 110/119 slots, but they have no reason to be interested in Directv's 101 slot because they've demonstrated they don't plan to increase available bandwidth above what they currently have and have had the ability to add reverse band slots years ago had they been motivated to do so.

    Directv's present attrition rates won't be sustained, so there's no worry about them running out of customers in five years. Seeing their free cash flow not change when they are shedding several million customers demonstrates pretty well that they aren't losing customers who are valuable to the bottom line, so unless it can be proven otherwise we should take them at their word that they are "dumping discounted folks", at least for the most part.

    If this was just cord cutting in action, we'd be seeing the same rate of customers leaving Dish, but we aren't. Obviously something very different happening on Directv, and if it was going to be sustained until all their customers left we'd see Dish undergoing the exact same thing.
     
    MysteryMan likes this.
  8. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

    49,681
    1,830
    Apr 17, 2003
    Michiana
    Yes. The licenses were sold ... Not returned to the FCC for reallocation, but transferred as part of the sale. Apparently you are imagining some restriction that does not exist.

    The FCC did refuse to permanently allocate the two STA transponders at 61.5. But I believe DISH no longer needs to apply for renewal. If some other company wants the transponders they can apply for allocation.

    Don't forget that Voom did not merge with DISH. They sold their licenses.
     
  9. NashGuy

    NashGuy Active Member

    795
    167
    Jan 30, 2014
    Nashville, TN
    There may not be any channels that have switched from linear to purely on-demand distribution but there have been various niche linear channels that have disappeared in the past few years, e.g. Chiller, Pivot, etc. I think it's just been a function of cord-cutting/the fact that so much viewership time has shifted over to streaming. I think that trend will only continue.

    It's more useful to think of channels in terms of brands. And only the strong brands will survive as we continue to shift to on-demand consumption. I can't, for instance, see Great American Country surviving long-term. It's just not a strong brand. I thought it was still a channel featuring country music videos (which was its original format) until I recently discovered that it's just the country cousin of HGTV, another of the lifestyle/unscripted channels in the Discovery/Scripps stable. There's not much reason for it to survive. Whatever original content it offers could just exist under HGTV's on-demand platform and even be fitted into that linear channel too (given the degree of repeats that all those channels put into their schedules).

    I'll be very interested to see what happens to all of the HBO linear channels after HBO Max launches. I still suspect that their long-term plan is to eliminate most of them. Note that their very own AT&T TV Now service only offers the HBO, HBO Family and HBO Latino channels if you subscribe to HBO.
     
  10. NashGuy

    NashGuy Active Member

    795
    167
    Jan 30, 2014
    Nashville, TN
    Yeah. Well, we'll see how successful Starlink is, how well it works, and how it's priced. Hopefully it will be a good broadband option for rural and suburban dwellers. I found the following blog post on the topic interesting. Others may too:

    Starlink is a very big deal
     
  11. compnurd

    compnurd Hall Of Fame

    3,075
    387
    Apr 23, 2007
    Evans City PA
    Or the channels have shifted from linear because no one one watches them.. Your trying to create a link from crappy viewership to cord cutting
     
  12. NashGuy

    NashGuy Active Member

    795
    167
    Jan 30, 2014
    Nashville, TN
    The fact is that as viewership of cable TV has decreased, so have the number of cable TV networks. I expect both trends will continue, and intensify, in the 2020s.
     
  13. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

    49,681
    1,830
    Apr 17, 2003
    Michiana
    Linear channels disappearing isn't channels switching to non-linear when the "brand" dies. :rolleyes:

    I don't expect HBO to drop linear distribution channels on their non-streaming partners. Is this another one of those "five or ten years down the road" predictions that everyone will forget before it doesn't come true? :)
     
    compnurd likes this.
  14. NashGuy

    NashGuy Active Member

    795
    167
    Jan 30, 2014
    Nashville, TN
    I'm not sure what this sentence is trying to say. At any rate, brands like HBO will continue on for many years. Linear channels like HBO Signature will not. Brands like Discovery will continue on. Linear channels like DIY will not. The secondary and tertiary channels within the broader brand families will wither away because there's simply not a need for them in an on-demand world.
     
  15. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

    49,681
    1,830
    Apr 17, 2003
    Michiana
    So you are not thinking of channels as brands (as previously posted) you are thinking of distributors as brands.

    A brand would be Tide, Ariel, Cheer, Dreft, Era, Gain, Ace. All laundry products. All brands owned by Proctor & Gamble.
    Sleuth rebranded Cloo. Style rebranded Esquire. Both are now gone. (Esquire remains a magazine, since 1933.)

    Is there any content that was uniquely "Cloo" or "Esquire" that remains in production? Now distributed as "NBC Universal" brand? No.

    Read your posts without a reality check and one might believe that dozens of branded channels left linear and are now non-linear. No.
     
    SledgeHammer and compnurd like this.
  16. slice1900

    slice1900 Well-Known Member

    10,605
    1,515
    Feb 14, 2013
    Iowa
    I don't think anyone expects HBO to quit offering linear channels. But they might offer fewer, since the need for having a dozen of them is mitigated by VOD and streaming. I think a lot of other 'secondary' channels will go away. ESPN Classic is a good example, they dumped it because having a channel dedicated to old sports content is no longer useful.
     
    NashGuy likes this.
  17. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

    49,681
    1,830
    Apr 17, 2003
    Michiana
    Is viewership so poor on any HBO channel that the channel is in danger of being dropped? ESPN Classic is the aborition. "There was once this one channel that turned off linear several years after the plan was announced." Even with ESPN Classic it has taken several years!

    HBO's linear channels will continue as long as people are watching. Even the less popular HBO channels have value as part of the package. The big picture is bigger than households that have streaming access and bandwidth.

    You might as well argue that the shopping channels will shut down since people can buy stuff online. That is not happening. Linear still has an important role in the industry.
     
  18. Rich

    Rich DBSTalk Club DBSTalk Club

    34,692
    1,638
    Feb 22, 2007
    Piscataway, NJ
    Good point. I've always found it hard to believe enough people watch the niche programs to justify their existence. I don't see those programs on streaming sites.

    Rich
     
  19. Rich

    Rich DBSTalk Club DBSTalk Club

    34,692
    1,638
    Feb 22, 2007
    Piscataway, NJ
    Evolution tends to weed out weak performers in any environment, I'd think this is a good thing for TV.

    Rich
     
  20. Rich

    Rich DBSTalk Club DBSTalk Club

    34,692
    1,638
    Feb 22, 2007
    Piscataway, NJ
    Beautiful description of evolution. I was gonna comment on channels like DIY. I do find them interesting but for specific needs I'd always suggest using You Tube videos.

    Rich
     
    NashGuy and TheRatPatrol like this.

Share This Page

spam firewall