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DIRECTV and Tivo to Launch new HD DVR in 2010

Discussion in 'DIRECTV General Discussion' started by Tom Robertson, Sep 3, 2008.

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  1. Stuart Sweet

    Stuart Sweet The Shadow Knows!

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    Here is where I am sure TiVo is going in the wrong direction. By trying to accommodate the advertisers when it's clear that the will of the people is fewer ads and less-invasive advertising, they're sure to reach a point where they alienate the base.

    I am certain that given any sort of choice at all, the vast majority of folks will eschew any device that adds additional advertising to programs. The only defense of STB-added advertising is "it's not that bad" and "they have to advertise somehow."

    More to the point, if STB-based advertising becomes the norm not the exception, I expect the same arc as banner and pop-up ads took in the last ten years... the user will be overloaded, then technology will exist to suppress most of it, followed by a period where expectations for the ads are low and they are placed more discreetly.

    The industry should learn from history with pop-up ads and skip straight to the "more discreetly" stage, and if TiVo wants to lead the charge into pervasive STB-based advertising, they'll likely lose subs left and right.
     
  2. bonscott87

    bonscott87 Cutting Edge: ECHELON '07

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    That is sooooo funny. It's like the mob coming to your store saying "you will buy protection or else". AT&T and Verizon told Tivo to pound sand and thus Tivo sues them. Good stuff. :lol:
     
  3. HoTat2

    HoTat2 Hall Of Fame

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    And in addition to what Stewart points out in this advertisement area, I assume by this statement TIVO will most likely continue its system of monitoring DVR usage in the new HD DTIVO. A system which I have always disdained.

    Yes I'm more than aware of TIVO's historic assurances of strict anonymity in this collection process, but I have still hated it nevertheless and feel it should be optional if anything. At least I have to give credit to DirecTV and other DVR suppliers in this area. Whatever other flaws their DVRs may have, there is no sublime spying of your viewing habits going on as with TIVO.
     
  4. Steve

    Steve Well-Known Member

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    FWIW, the current privacy statement advises that we can contact DirecTV directly to disable sharing of anonymous viewing stats. This is probably there because of the DirecTiVo's still in use and may apply to the new TiVo's when they come out. I'm not sure if the HR2x's "phone home" with this viewing info as well:

    I. Types of Information we collect and how we collect it

    [...]

    "Anonymous Viewing Information" means information about use of your DIRECTV Receiver that is not associated with or linked to your Account Information. Your DIRECTV Receiver regularly sends Anonymous Viewing Information to us. This information allows us to know, for example, that a customer from a particular city watched a show, but we cannot associate those viewing choices with you. You may request that we block the collection of Anonymous Viewing Information from your DIRECTV Receiver as described in Section IV below.

    [...]

    Even though Anonymous Viewing Information does not include any Account Information whatsoever, you may request that we block the collection of such information from your DIRECTV Receiver.

    [...]

    If you prefer that we not share your Customer Information with affiliated companies or third parties for their marketing purposes, please call (1-800-531-5000), email (directv.com/email) or mail us (DIRECTV Privacy Policy, P.O. Box 6550, Greenwood Village, CO, 80155-6550).
     
  5. oldfantom

    oldfantom Icon

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    D* has a couple of places (Web and On Screen App) that will tell me what people are watching nation wide and locally. They are not guessing. D* monitors your viewing. How, I do not know. But it is a certainty they do. While I am all for privacy, the "sublime spying" is good for us in the long run in some aspects. It helps to make decisions about what and how we watch programming in a much more accurate and timely fashion than Nielson does. Better data saves shows that have good next day viewing numbers. All that said, the downside to this data collection method, is that it is data without context. No demographics.

    However, if you watch Eureka, you see the future of free television and advertising. Last year they had ads for Degree, this year Subaru embedded in the content. The long and short of "free television" is that someone has to pay for the content and they need to know how much that content is worth.
     
  6. HoTat2

    HoTat2 Hall Of Fame

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    Great!

    Thanks for this, I will call DirecTV (clueless CSRs permitting) about this as I still have two legacy SD DTIVO's in use which I would definitely like to disable this feature on.

    And the new HD DTIVO is back on my wish list with the hope other of TIVO's annoyances will be rectified in the new model as well. No PIG, only a 30 min. live buffer, no incon(s) in the guide to denote upcoming recordings, etc.
     
  7. DarinC

    DarinC Hall Of Fame

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    FWIW, to the best of my knowledge, there has always been an option to opt out of the TiVo data collection. Personally, I like it... that's part of how suggestions finds shows you may like (comparing your viewing habits with those of others with similar viewing habbits). I'm not sure why anyone would object to anonymous viewing reporting, but if it does, just opt out of it.
     
  8. mikela

    mikela AllStar

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    Does anyone know if D will let tivo use all of it's bells and whistles like tivo2go and MRV? That would be sweet.
     
  9. Sixto

    Sixto Well-Known Member

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    Not public information. Some features more likely, some features less likely. Been much speculation in this thread since 9/3/2008. We wait.
     
  10. HoTat2

    HoTat2 Hall Of Fame

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    Oh well...

    Maybe I will just stay within the program after all. That is unless you have to contact TIVO about opting-out of the anonymous viewing reporting, DirecTV CS was totally clueless about this feature much less how to block it. :rolleyes:
     
  11. Sixto

    Sixto Well-Known Member

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    I was under the impression that both TiVo and the HR2x collect data. No difference. They may collect different data, but thought they both do it. And there's the opt out option described earlier.
     
  12. bonscott87

    bonscott87 Cutting Edge: ECHELON '07

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    All you gotta do is log into your account online and turn off the data collection if you'd like. It's an option in your account setup. At least it used to be. No need to talk to a CSR.
     
  13. HoTat2

    HoTat2 Hall Of Fame

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    Thanks!

    Got it, didn't even know that it was there right on my account after all this time. :eek:
     
  14. kiljoy

    kiljoy Legend

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    Maybe you'd care to explain what it is you find objectionable about anonymous data collection of your viewing habits? I genuinely don't understand. My parents feel the same way but can't give any logical reason for feeling the way they do.

    It seems to me that if it plays a constructive role in building your suggestion list, gets reported back to networks about what shows are popular (and how popular, given that things watched sooner are probably more anticipated), and shows when things are kept and rewatched, that there are only benefits to you personally. More shows like what you enjoy both being made and being suggested, greater popularity for the shows you enjoy, and greater effort made to tailor the DVR experience to the way you're using your device are all things that jump out immediately to me.

    What are the downsides?

    Tony
     
  15. Shades228

    Shades228 DaBears

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    Big brother is out to get you.
     
  16. gfranzen

    gfranzen New Member

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    I can hardley wait for the TIVO box. As an OS writer for the last 30 years, I find the DTV box to be an insult. The performance is total crap. The software is devoid of any concurrency. Just today I was seeing multiple second response to guide activities like scrolling down a list of channels. Clearly the DTV box was off doing something else.
     
  17. BattleScott

    BattleScott Hall Of Fame

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    For myself, it's a general belief that the "anonymous" data collection practices when given the right financial incentive, or by negligence will become not so anonymous and lead to more wonderful things like SPAM email, telemarketing and identity theft.
     
  18. shmengie

    shmengie Godfather

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    how will that work?

    while i think i will always have a beef with the (lack of) speed of my hr21, i think d* has made a strong effort to fix bugs and add features. i like my hr21.

    but...

    i will always have a place in my heart for tivo. you never forget your first dvr. :)

    so, i'm sure that when the tivo unit gets released, i will want to at least TRY it out, right? i'm sure there will be reviews and early adopters, and that will be helpful. but, do you think d* will offer something like a fine-you-want-to-try-the-tivo-unit?-fine-we'll-send-you-one-to-try-for-30-days-just-send-us-back-the-one-you-don't-want-and-you-pay-all-the-shipping kinda thing?

    no, i know they wont. but, we all know there will be a lot of interest in the new tivo box. i guess folks will just pay the upgrade/leasing fees and shipping and hope for the best and hope they don't have to send it back and do the same thing again to get their hr unit back?

    of course, we are talking about tivo, so it's hard to imagine that it won't be a winner.

    eh, i guess i'm just thinking out loud. well, as loud as my keyboard, anyways.
     
  19. oldfantom

    oldfantom Icon

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    The right financial incentive for SPAM, telemarketing and ID Theft is not realistic. D* may share with partners, but that has nothing to do with viewing and frankly, the trend is away from this practice as it is worse PR than it is worth to sell data.

    A hacker getting in and stealing your data. Maybe, but you are more likely to be a victim because you ate out or went shopping at TJ Max.

    A general queasy feeling because you are a 40 year old who likes to watch Teen Titans on Boomerang. I get that, really, I do.
     
  20. hdtvfan0001

    hdtvfan0001 Well-Known Member

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    You have plenty of wait left....there is no specific deliver timeline on a Tivo-based unit except "2010" some time. There's a whole thread discussing it already.

    http://www.dbstalk.com/showthread.php?t=138443

    As for one who also had the previous Tivobox...I totally disagree with your statements.

    The reason there were thousands of hacks of the older units was that Tivo's OS had tons of holes in it, and also failed to meet market needs by itself...so a whole cottage industry of fixes, changes, and add-ons grew.

    The reason Tivo was peppier on some functions was that it simply did less. There were also plenty of lockups, reboots, and slowness on some functions there as well.

    If you indeed are an OS writer as you say, then you must realize that the Tivo OS had been designed to serve the least common demoninator of users - put simply - its dumbed down with a graphical presentation that even a beginner can use. While that was a positive in terms of acceptance by some folks 5-6 years ago....now that DVRs have been our a number of years, the bar has been raised for expectations by users beyond the overly-simplified Tivo approach from the past.

    Furthermore, with the advent of MRV in the DirecTV units, along with a number of other newer network-based capabilities....any Tivo-based unit would have to ramp up its past capabilities and user interface from the past to compete toe-to-toe. That may very well happen.

    Since we don't know what the next Tivo-based box will be....only time will tell if it meets the marketplace expectations. The HRx DirecTV HD DVRS are the standard by which any comparisons will be made. Other than a Tivo "look and feel", I suspect the actual capabilities within the new unit's OS itself will likely be more similar than different.

    Tivo is not the "end all" that some make it out to be. It meets a market segment need, but in the end...the OS has always had a history of its own shortcomings.
     
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