Ready to deploy is misleading as it's opinion based. Without specific features, to me, it would never be ready to deploy. They won't order units to have software loaded on until both TiVo and DIRECTV sign off as it's ready for production. Once that happens they'll order units which will take time. Then they'll have to get the marketing campaigns started as well as training for the test markets. That will take at least 1 if not 2 months. Then there will be inevitible delays of some sort. All of that is just for the soft/teaser/test launch. Then they have to go full production after they fix issues that are encountered with the first launch. That usually takes 2-3 months or so based on prior launch's. Then after people hear what it has and doesn't have they have to see how many they project to order. The usual problem with hardware launch's are they're successful and you have a supply issue. I don't see this one being a problem though even if they low ball the consumer demand.