The problem is coming from what Viacom has claimed, though, and DTV has yet to respond to it. http://blog.viacom.com/2012/07/no-deal-in-sight-viacom-compromise-proposals-fail-to-sway-directv/ Viacom claimed that they have tried to do certain things to get them to accept EPIX. I wish DTV would address this in detail so we would know one way or another. Is it the price? The channel itself? Do they just not want it? If Viacom's take is accurate, then what the hell is the problem with the channel besides the price that DTV is seeing here? Of course, until DTV responds to this (which I'm surprised they haven't yet given that the two sides haven't stopped taking pot shots at each other since this began...as if the insults and calls to switch help move things along), we will be left with a very important question needing a clear answer that's being completely ignored.