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DTV Marketing Strategy - Run by Morons

Discussion in 'DIRECTV General Discussion' started by woward, Dec 14, 2012.

  1. Lazy Senior

    Lazy Senior Legend

    Jan 24, 2005
    Good Value of course is for every person to decide. For Lazy Senior, TV service is a commodity like a bottle of milk or a gallon of gas. Cheapest always wins. If Lazy had his way he would not have Dish or Directv service as he is quite comfortable watching Netfix and OTA. Unfortunately for the pocketbook Mrs. Senior sees things differently...;)

    Before signing a 2 year contract I sit down and figure out what the total 2 year cost for satellite service is going to be for both DTV and Dish.

    The NEW Customer deal always saves me $300 -$500. Plus I get the added benefit of new equipment and usually free Premiums for 3 months or so. The value of being a New Customer is $aving$ for me.

    FWIW both DTV and Dish love having me back as a New Customer even though I have churned many times. I never try to hide the fact I have been a previous customer. They WANT me back as a New Customer.

    Honestly I would not churn if it were not for the fact that I can save lots of $$$. Remember, I don't make the rules. DTV and Dish do.
  2. Richierich

    Richierich Hall Of Fame

    Jan 10, 2008
    Glad my Finances are what they are because my wife would Not allow that because she is accustomed to what we have and she knows how to work everything and she would be in No Mood to try to figure out a New Dish DVR. :)
  3. unixguru

    unixguru Godfather

    Jul 9, 2007
    Sigh. I should not have done that calculation :(

    So a blockbuster PPV costs $6 for HD version and lasts ~2 hours. Or, ~$3/hr. (Never mind that Redbox is $1.50/day for Blu Ray.)

    Ugh. By comparison, most of what we watch is worth $.50/hr or less.
  4. wrj

    wrj Legend

    Nov 23, 2006
    I'm in the same boat. I was looking at Dish as a new customer to get lower costs. The wifee-pooh nixed that deal quickly. She knows DTV and won't change.
  5. goinsleeper

    goinsleeper Godfather

    May 22, 2012
    Well who's R&D departments develop and manufacture that flag ship equipment for wireless providers versus satelite television providers? It would seem that satelite television providers have more cost in that sense.

    Also, how often does D* or E* launch a new receiver versus a new cell phone coming out? Pretty sure there was more than a 6 month gap between the HR24 and HR34 whereas a new cell phone seems to be out every 2-3 months.

    On another note, wireless companies also bank on customers wanted the latest and greatest outside of their upgrade offers every two years. Also, how many D* or E* receivers are dropped in a puddle of water on a daily basis versus cell phones? The churn of the equipment is far greater for wireless providers than television providers and so I feel your arguement falls short.
  6. Lazy Senior

    Lazy Senior Legend

    Jan 24, 2005
    The answer to that is called a Logitech Harmony Remote. With one of them she won't know if you have Dish or DTV. :) You do not even have to learn Channel numbers. I have owned one for a long time and it is one of my better investments in TV.

    My wife never pooh-poohs money $aving$. Like me she does not believe TV viewing is worth $100 plus a month.

    A $20 a month saving over 2 year contract is very worth-while in our household.
  7. Richierich

    Richierich Hall Of Fame

    Jan 10, 2008
    I have 2 Harmony Remotes, a Harmony 1000 and a Harmony One which she does Love to turn on the TV or DVD or whatever but she still Loves knowing Directv and she would not change.

    We are Not that Frugal and don't care to be!!! :lol:
  8. xmguy

    xmguy Active Member

    Mar 26, 2008
    Middle, TN
    I too have considered moving to Dish. I've been with DirecTV since 2008. However they offered me a great deal on an HR24 this last summer when my contract expired. I decided to stay with them. I called Dish however 2 months before my contract expired with DirecTV and asked Dish what they could offer me that would be similar. They outright told me they couldn't come close. The phone rep was even rude as if they didn't want nor care if I moved over to Dish.

    Then just today I saw my neighbor getting DirecTV installed. He previously had Dish. Spoke to his father about his decision to switch and he said DirecTV offered him $200 to break free from Dish. So he took it. He told me he's had DirecTV before. However once he (the son) left DirecTV before they sent him LOADS of offers to return. My other neighbor had DirecTV too until they removed RFD-TV from his package and wanted him to pay more to get it. So he left for a local IPTV (telco tv provider), He told me he gets offers every week from them (DirecTV) as well as phone calls offering that channel for nothing and promos to beat the band. I wish BOTH providers treated long time customers like they treat customers that are new or have left in order to get them to return.

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