I porefer these "new" Twinkies over the "older" ones. I swear that these are a bit sweeter and softer, moister. The older ones tasted rather bland. The cupcakes aren't bad, either. So far, no Ho-Hos or Ding Dongs. I haven't seen any of those on the shelves yet--anywhere. BTW, I saw something I've never seen before--a Little Debbie commercial. I don't know whether that company has done TV advertising before, because I personally have never seen a TV commercial for their products. However, this week I saw a couple commercials touting Little Debbie items. I'm willing to bet that they're none too happy Twinkies are back.