HR44-200 no more bouncy logo - now nature scenes for screensaver

Discussion in 'DIRECTV HD DVR/Receiver Discussion' started by Spooklight, Oct 25, 2018.

  1. Lije Baley

    Lije Baley AllStar

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    Not bad with salsa...

    It seems Direct/ATT is trying to assist home theater enthusiasts with display ads similar to those we're often forced to watch at the local Bijou. Now you can spin up ten minutes of adverts for on demand programming before each movie.
     
    Last edited: Feb 23, 2019
  2. P Smith

    P Smith Mr. FixAnything

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    :thumbsup:

    well, Murphy law … you don't like a volume of the ads, but they will increase it regardless your feeling :(
     
  3. JerryMeeker

    JerryMeeker Legend

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    This is becoming more common. While streaming the show “Catastrophy” from Amazon Prime, each episode had a short preview of a different Prime offering. Very annoying.
     
  4. GordonGekko

    GordonGekko Active Member

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    If this article is true, AT&T announced by the end of 2019, they will employ full motion video ads every time you pause the dvr, has ATT really stated this, perhaps during an earnings call?

    Hulu and AT&T to start showing ads every time you pause a show | Daily Mail Online

    Update: Found the quote here:

    TV’s Next Commercial Break Might Be the Pause in Your Binge (EXCLUSIVE)

    AT&T also has hopes to use the pause to lend new momentum to TV advertising. The company, which owns DirecTV and U-verse, expects to launch technology next year that puts a full-motion video on a screen when a user decides to take a respite. “We know you’re going to capture 100% viewability when they pause and unpause,” says Matt Van Houten, vice president of product at Xandr Media, AT&T’s advertising division. “There’s a lot of value in that experience.”

    That might actually cause me to leave Directv immediately.


    Question to the people here who work or who have more tech knowledge, do you think this would only be employed in internet connected receivers, does the technology exist to drop these ads over the satellite to non connected receivers?

    I would hate static image ads but I could deal with them, full motion videos with audio would be a bridge too far but with no internet, can Directv even detect dvr pauses?
     
    Last edited: Feb 24, 2019
  5. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

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    DIRECTV is currently inserting locally stored ads on DVRs (covering network fed advertising). The technology is there to play these targeted ads at any time. No Internet required. The DVR would know when the customer paused the program (otherwise the program would not pause).

    And people thought the big black bar during pauses was bad.

    I would not expect the screen saver to kick in immediately with a pause, but I have seen that behavior on some news web site videos. If one pauses the video the playback does not remain full screen (or full window on the web page) as links to other stories are placed on the screen. It has been annoying when there was a statistical graphic on the screen that I paused the video to view.

    I expect a screen saver to kick in minutes if not hours later when there has been no control of the receiver.
     
  6. GordonGekko

    GordonGekko Active Member

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    Well this is interesting but are you certain they can add commercial videos to dvr pauses with the current Genie receivers, yes the receiver knows you paused but how is Directv going to coordinate an ad with that button press, with no internet I'm not certain it is possible and the current dropped network ads have nothing to do with dvr, every Directv user sees them, no receiver action triggers them.

    I am referring to those ads that jump in over a national feed ad or preempts a national feed ad, perhaps you are referring to something else, "locally stored dvr ads", I don't have an internet connection on HR54 and I've never seen a locally stored dvr ad.
     
  7. jimmie57

    jimmie57 Hall Of Fame

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    Since I don't have what is in the discussion, I might be all wrong, but.
    I don't know that I would care what is on my screen when I press the pause button since I am no longer paying attention to the screen.
     
    Last edited: Feb 24, 2019
  8. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

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    Or perhaps have not noticed such an ad. National cable channels have commercial spots that can be used by local cable companies and the satellite companies to insert their own advertisements. Often they are used for cross channel promotions (an ad for something on the History Channel or HBO playing while watching CNN or Fox News). It becomes obvious that the cable/satellite company is inserting the ad when they mention the correct channel number for such cross channel promotions. The inserted ads could be for PPV offerings or any regular ad that someone is paying the cable/satellite system to insert.

    The next step on a DVR is to predownload ads from satellite and insert them as needed over those cable/satellite inserted commercials. Technology has advanced to the point where it is hard to tell if a commercial was inserted at the headend/uplink or on one's own DVR. Some people have mentioned in threads getting different commercials on their DVR than on a non-DVR receiver while watching the same channel ... that is a good sign that the ad was locally stored. Or if one is seeing a market specific ad for local business or politician. Another sign is when one is watching an old recording and sees a current advertisement - for example watching a show recorded in mid 2018 and seeing an ad for a PPV available today. Or seeing a current local ad in an old recording.

    Where you won't see cable/satellite or locally inserted ads is in local TV station feeds. So if you're mainly watching local programming you may not be seeing the feature in action.

    The technology is there ... other than simply not noticing the local ads you may be in a market where DIRECTV's sales efforts are not effective enough to sell you to a local advertiser - so you get the national commercial. But the technology is still there.
     
  9. JerryMeeker

    JerryMeeker Legend

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    In case some of you have not experienced the ads, here is an example:

    DTV Ad example.JPG


    When a program is paused, the screen saver does not kick in until 5 minutes has elapsed. The advertising cycles through several like the one posted above, but then reverts to the nature scenes.

    I am not overly concerned with this behavior. Rather than pause a program for an extended period of time (e.g. more than 5 minutes), I typically exit to a music channel. When I want to resume watching the program, I simply press the Previous button on the remote. I hate silence, which is why I don't use pause.
     
  10. slice1900

    slice1900 Well-Known Member

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    If Directv put in ads immediately when you pause it is going to piss off a lot of sports viewers I'm sure!
     
  11. GordonGekko

    GordonGekko Active Member

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    OK and I remember that debate from years ago, whether they were brought down by the satellite or inserted into the dvr, if the 2018 example is really true then that proves your assertion but the question still remains, if they were inserting ads into the dvr were they only able to do it via the internet?

    But don't you believe it is a greater tech leap to have those ads appear when you hit pause on the dvr as opposed to overlaying them on a national commercial?
     
  12. GordonGekko

    GordonGekko Active Member

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    It would be horrible, if they wanted full motion video ads to appear when the 5 minute screensaver arrives, fine, I can deal with that, but after every pause during an NBA game, God awful.
     
  13. GordonGekko

    GordonGekko Active Member

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    Proves your point but again, how are they swapping these commercials out and can they make them appear when you hit pause without the internet?
     
  14. KyL416

    KyL416 Hall Of Fame

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    The same way local on the 8s is able to be triggered on The Weather Channel on receivers without an internet connection, including the D1x series. For local ads, there's cue tones sent over the master feeds to trigger local avails, DirecTV passes that information to your DVR and at the designated times when those tones are received your DVR playbacks the content that was pre-recorded from the hidden ad push channels in the 8870-8897 range on the reserved space of your DVR's hard drive. That information is kept in your DVR recordings so newer content from that reserved space plays when your DVR recording hits a local avail.


    As for the screenshot that was shown with A Star is Born, that's pretty much what Netflix now does if you keep pause on too long or stay on the selection screen without selecting content. They start a slideshow of other things to watch on Netflix. (Although you won't see that if you're watching Netflix on an older Bluray player or smart tv that still has star ratings instead of up/down voting since it stopped getting feature updates from Netflix)
     
    Last edited: Feb 24, 2019
  15. GordonGekko

    GordonGekko Active Member

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    I will check but I don't recall ever getting local Weather Channel information but OK if this is possible, can they trigger the ads with a pause button push?
     
  16. KyL416

    KyL416 Hall Of Fame

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    You have to watch during live weather programming and when it's a full screen version and not limited to the L bar. At last check that now only happens during the :18 and :48 Local on the 8s, after the local avail breaks at :15 and :45.

    I doubt they'd trigger immediately when you press pause, it would happen when the screensaver kicks in.
     
  17. James Long

    James Long Ready for Uplink! Staff Member Super Moderator

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    A trigger is a trigger. The hard part (capturing and storing the ad and having it available for replay) is done. What is the difference between being triggered while watching a national TV channel and being triggered when pause is pressed? The signal says "play" the commercial is played. It is not rocket science.

    I hope that AT&T|DIRECTV never starts a video promo at the moment of pause. Five minutes later (as the screensaver ads are apparently playing) is less intrusive. When I pause I want the DVR to pause - period - nothing else. A "screen saver" intended to save your screen from burn in if paused too long has a benefit. Instantly playing ads would be too intrusive.
     
  18. codespy

    codespy Go Pack Go!!!! DBSTalk Club

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    To Mr. Long’s point, we have several DVR’s, and multiple TV’s viewable from any room at our house. When the exact same program is on multiple DVR’s at the same time, some DVR’s show the local ad insert, and some don’t. My wife tells me all the time, there’s different commercials on the different IRD’s, on the same channel every day.

    It all depends if the particular IRD gets the cue tone or not for the commercial break.....
     
  19. GordonGekko

    GordonGekko Active Member

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    Again you might be right but it appears that they place an ad in the file that is your program, e.g. they can place their ad somewhere in the file of your saved/recorded program, that is a different technological technique, the ability to place that ad into a pause screen, at least I think it would be more difficult.

    The difference is that now the commercial is resting in the file, 1st commercial break or perhaps in the last commercial break, not dependent on anything, you say dependent on a play button but that is not really the trigger, it is not appearing exactly when you hit play, only when you reach the moment in the file it has been placed.

    If they can do this so easily why are the current screensaver ads only appearing if you have your receiver connected to the internet? I guess only time will tell but yes if this occurs, I will be trying other cable services.
     
  20. GordonGekko

    GordonGekko Active Member

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    I'll check it out tomorrow but I've never seen a local town Weather Channel report or graphic of any kind, one of the only things that I wanted but not enough to make me connect the internet.
     

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