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Leno - Conan - NBC Saga

Discussion in 'TV Show Talk' started by cj9788, Jan 10, 2010.

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  1. Jan 13, 2010 #61 of 213

    Boston_bill Icon

    Jul 23, 2009
    But doing as expected at 10pm is a lot more costly to NBC and the affiliates than doing poorly at 11:30p. Locals make their money on the news.
  2. Jan 13, 2010 #62 of 213

    SayWhat? Know Nothing

    Jun 6, 2009
    I can't remember ever watching The Tonight Show after Carson left and it should have ended at that point. Leno is nothing to me. If they wanted to give him a show in that time slot, fine, but they should have named it something else.

    As far as I'm concerned now, they should cut them both (Leno and O'Brien) loose and bring somebody else in. I really can't stand either of them. But for that matter, I really don't care what they do since I don't watch that time slot at all.
  3. Jan 13, 2010 #63 of 213

    SamC Hall Of Fame

    Jan 20, 2003
    That actually is a great question.

    This story is 97% about primetime. About NBC's and Leno's predicted and now come to pass total failure at 10/9c. Abject failure.

    NBC's spinmasters would have you pay no attention to that. They want another replay of discussions of Jay vs. Dave, Jay vs. Conan, etc.

    Who is on at 11:35 is a blip compared to what is on at 10.
  4. Jan 13, 2010 #64 of 213

    BubblePuppy Good night dear Smoke... love you & "got your butt

    Nov 3, 2006
    More like a act of God. :D Oh...wait...Johnny Carson was the late night television god.

    I didn't like Jay way back, when he would sub for JC.....I don't like him now.
    Good for Conan, telling the Peacock to go get plucked.
  5. Jan 13, 2010 #65 of 213

    QuickDrop Hall Of Fame

    Jul 20, 2007
    Though I'm no Leno fan, I don't agree with the idea that The Tonight Show should have ended with Carson. Carson may have hosted the show the longest, but it has a rich history including Jack Paar and Steve Allen. To say the Tonight Show should have ended with Carson is like saying The Today Show should have ended after Katie Couric.

    My personal bias is the person who cared most about that long late night tradition, and the person Carson wanted to succeed him, ended up at another network. But Leno was very successful ratings wise and NBC shouldn't have again acted like idiots because O'Brien was getting offers from other networks.

    With his public statement, O'Brien is clearly trying to position himself in the Letterman camp and not a NBC Yes Man. Going through my DVR this morning, Leno was certainly the least critical of NBC compared to everyone else in late night.
  6. Jan 13, 2010 #66 of 213

    Herdfan Well-Known Member

    Mar 18, 2006
    http://www.nytimes.com/2010/01/09/arts/television/09leno.html about half way down

    WSAZ which has long dominated local news now has half the audience it had a year ago. Something had to have happened.
  7. Jan 13, 2010 #67 of 213

    lflorack Godfather

    Dec 16, 2006
    I certainly have my personal biases of who I like in late night television but trying to put those aside, here's what I see:

    NBC wanted to make Conan happy because they didn't want him to move to another network. On the other hand, Leno was pretty successful -- regularly winning the late night time slot. So, they didn't want to lose Leno either. NBC also had this little problem regarding the lack of sufficient quality prime-time programing AND even if they could get some, it's expensive. So in an effort to solve all three issues (some say it was bold, or stupid, etc) they moved Leno to 10pm and put Conan on Tonight at 11:30pm. Although Leno's new numbers weren't wonderful, they also weren't horrible and NBC was OK with them because this little 'fix' they put in solved their three issues. Prime-time costs, keeping Leno and keeping Conan. Or so they thought.

    The 10pm prime-time slot is an important one because it feeds the local affiliates news slots at 11pm. Local affiliates make a good portion of their revenues from local newscasts -- including the 11pm news. And people like to watch dramas, comedies, etc in prime-time -- not late night fare. Again, although Leno's 10pm show met NBC's expectations with it's draw, it hurt the local affiliates. (Of course, this is a growing issue anyway because of the changing TV model that's much bigger than this discussion. BUT, this does indicate how bad broadcast TV has been affected by this change in the business/advertising model it still uses.) With increasing viewer/advertiser revenue losses by the affiliates, they threatened NBC with a revolt. So, NBC needed to make another change.

    Looking toward the future, Conan is more popular than Leno with younger viewers. However, since taking over the Tonight show from Leno, he has lost approximately 50% of the previous audience. Leno on the other hand had consistently won the late night time slot against all comers while he was there. Not wanting to lose either personality or their irate affiliates, they again came up with what they felt was a plan to solve their issues.

    NBC probably thought: Moving Jay to 11:30 keeps him on the payroll gains us some ratings right now and placates the affiliates. Sliding Conan to the later slot keeps him on the payroll, keeps his fans with us and lines us up for the future. Some problems with this 'solution' are already showing up. Although Jay will probably be somewhat OK with this scenario, Conan (obviously) is not. So, how will they keep him -- and Leno too? In addition, NBC now needs to come up with an additional five hours a week of at least credible prime time shows too.

    Under the overall pressure that the broadcast TV business model is under, it's my opinion that NBC really messed this up -- both times. How they handle Conan's rejection of this latest plan will be interesting to watch. Conan has a right to be upset. Leno would like to stay on the air and feels that since he was winning the ratings war when he was moved, he should continue have an opportunity too. The affiliates want better lead-in programing for their 11pm news because their overall advertising dollars are shrinking. NBC wants to change with the changing business model and continue to make money.

    Everybody is in some way(s) right and NBC needs to lead a negotiation effort to make this all work -- and do it without screwing up (again).
  8. Jan 13, 2010 #68 of 213

    Nick Retired, part-time PITA DBSTalk Club

    Apr 23, 2002
    Great broadcaster? :scratch: Surely you jest. :lol:

    Letterman is an overblown, no talent, low-rate hack whose tired, predictable schtick belongs in the bawdy houses of cableville, not on network tv.

    It's past time for these network geniuses to find some fresh talent and come up with new ideas for the late night slots on both networks. During the presidential campaign, Obama promised to give us "change" -- the network boobs should do the same -- clean both houses and ferret out some young, new talents who are actually funny.

    Until then, I'll continue be lulled to sleep by the blood and gore of 'Forensic Files. :eek2:
  9. Jan 13, 2010 #69 of 213
    Cable Lover

    Cable Lover Legend

    Jun 19, 2007
    NBC should bring back Knight Rider at 10 PM.

  10. Jan 13, 2010 #70 of 213

    BubblePuppy Good night dear Smoke... love you & "got your butt

    Nov 3, 2006
    I would rather watch reruns of "My Mother the Car" than Jay Leno, but he probably owns that car also. :p
  11. Jan 13, 2010 #71 of 213

    Boston_bill Icon

    Jul 23, 2009
    Different strokes, but you obviously have never seen the side of Letterman be serious with a political guest or journalist or his show after 9/11. Letterman had had many more memorable moments than Leno could ever hope for.
  12. Jan 13, 2010 #72 of 213

    drded Godfather

    Aug 22, 2006
    Tucson, AZ
    The Leno-Letterman debate is akin to the Ford-Chevy debate which has been with us for years. If you like Jay, fine. If you like Dave, fine. No sense in bashing the other guys favorite.

    It is interesting to note that Dave's ratings are higher on both coasts and he is an Indiana boy. Jay's ratings are stronger in the rest of the country and he is a New Jersey/Connecticut boy.

    Carson was the king of late night. Those of you around at the time might remember the press wasn't kind to Johnny when he started, but he grew better and better.

  13. Jan 13, 2010 #73 of 213

    dpeters11 Hall Of Fame

    May 30, 2007
    And through all of this, who gets caught in the middle? Conan's staff. I believe he brought his staff with him, writers, etc. They all moved from NYC to LA. I hope they don't get set out on the curb.
  14. Jan 13, 2010 #74 of 213

    hdtvfan0001 Well-Known Member

    Jul 28, 2004
    I see attorney's on "stand by mode" in all this.....what a mess. :eek2:
  15. Jan 13, 2010 #75 of 213

    LarryFlowers New Member

    Sep 22, 2006
    The plot has just thickened:

    Leno is furious with NBC for putting him in the position of the bad guy and for their treatment of both Conan and himself... he may walk.

    Leno doesn't need the Tonight Show gig... it is well known that Jay lives off the income generated by his comedy appearances around the country and in Las Vegas and has always considered ho Tonight Show money as "gravy" that can't be counted on.
  16. Jan 13, 2010 #76 of 213

    BubblePuppy Good night dear Smoke... love you & "got your butt

    Nov 3, 2006
    I imagine neither of them have to work anymore. Unless they are as bad business men as they are tv hosts. :lol:
  17. Jan 13, 2010 #77 of 213

    Herdfan Well-Known Member

    Mar 18, 2006
    Conan's staff will land with him at FOX. :)

    Or maybe FOX will end up in a bidding war between Leno and Conan. The loser has to stay at NBC. :lol:
  18. Jan 13, 2010 #78 of 213

    espnjason Armchair Referee

    Sep 30, 2008
    Well, it looks like Conan told NBC to go pound sand when they want to revert the latenight lineup to Leno at 11:30 local time.

    Its not that I like O'Brien over Leno when the opposite is true. But I'd figure that DirecTV can make another coup and place Conan on the 101 network at the same timeslot.

    Instead with Conan O'Brien on the 101 network, this would be more of a freeform format without any television/movie studio restrictions, the language can be more colorful, maybe an hour-long show.

    I wouldn't necessarily say that this would be along the lines of Howard Stern on Sirius, but rather the same principle with DirecTV having an in-house production of the same format and genre.

    What is your take on this?
  19. Jan 13, 2010 #79 of 213
    Stuart Sweet

    Stuart Sweet The Shadow Knows!

    Jun 18, 2006
    Frankly, I hate to sound snarky but both Mr. Leno and Mr. O'Brien are doing the funniest material yet because of this. Perhaps they ought to just stay where they are and get threatened with cancellation every so often.
  20. Jan 13, 2010 #80 of 213
    Marlin Guy

    Marlin Guy Hall Of Fame

    Apr 8, 2009
    That's a great idea.
    I don't watch Conan and I don't watch the 101, so it's a match made in heaven! :lol:
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