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Discussion in 'TV Show Talk' started by gusmahler, Jul 27, 2012.
Here's another take on things.... only it is in Dutch, talking about the live coverage of national broadcaster NOS.
NOS uses 1 channel dedicated to the Olympics, (unlike the U.S. who use like 8). Yet, they try to show as much as possible live.... this article shows that due to the complexity of the games, the schedules, it went wrong on 2 occasions.
The 1st: 8-men rowing had already started live, and the production team in London had not noticed the race had started and was half way over that they had no choice than to air it tape-delayed right after the race was over, where it was the intention to air it live.
The 2nd: Judo finals happened at the same time as the cycling time trials, and since the Dutch have a good chance on a Judo medal, they decided to cut in to Judo for 15 minutes showing a match with a Dutch athlete, followed by picking up where they left off in cycling, resulting in a 15 minute tape delay.
And yes, people complained about it.....
Why? Well, in a European country like The Netherlands, you can also tune in to Olympic coverage from Belgium, the BBC, the German WDR, Eurosport, and several other countries because the main networks from many EU countries are carried on cable. So they noticed that other countries were still live, where the Dutch were 15 minutes behind showing Bradley Wiggins wining the Gold.
I posted the link anyways in case you guys want to try and decipher the Dutch, but the above is the just of it pretty much.
In essence, NOS is apologizing somewhat for not being able to push everything live into the 1 TV station out of 3 they could use, as the planning for the other 2 remained for non-olympic use. (The dutch public broadcasting is quite complicated, NOS doesn't own any television stations, they just lease "time" so to speak, and for the Olympics they leased the use of "Nederland 1" full-time).
Granted, NOS is partly funded by government, partly by income from advertising, so it is not in any way comparable to NBC who are fully relying on advertising income. But it does show that people WANT to see it live. Also, they are obviously only 1 hour away from London, timezone wise.
But hey..... so are we in 2016. Or at least, the east coast will be.
You might be from an area where Football and NASCAR rule the day, and people don't care about anything else..... but here in Orange County, California, where 67 of the 530 athletes the U.S. sent to the Games came from, and with the training facilities for, among others, beach volleyball, regular volleyball, water polo, and others.... the Games are a pretty big deal. (And in addition, the field hockey team trains in San Diego).
Two of the golden "fab five" are from right here in Orange County. People talk about it. There is a buzz. I have seen several big banner signs hanging in front of businesses wishing a certain person on team USA success.
This country might be ruled by football, NASCAR, and baseball as a whole, but there are plenty of areas where the Olympics are considered important.
This county held a parade in Disneyland Anaheim, to send off our athletes to the games. And you can bet that when they come back with their medals of any color, they will again get their parade, probably in Huntington Beach.
Many of us here in OC have "links" to the Games.... the daughter of one of my wife's friends is on the U.S. Volleyball team. Another person knows Sam Mikulak, he is also born right here in OC.
While you may have the view that Americans as a whole don't care about much else outside the big sports..... that is not true for the entire country.
Also, I would then assume that you think those 40 million viewers that turned in to the Olympics competition in the first weekend..... are NOT "Sports fans", while the 3 million "average viewers" that NBC drew for the NHL Stanley Cup, ARE actually "Sports fans"? Something is fatally wrong with that logic.
Should have made that clearer.. I meant traditional sports fans (by that I mean football and baseball, those followed on a more regular basis) as opposed to Olympic sports fans. I'm not saying the Olympics aren't a big deal to a lot of people. Clearly that are. Again.. 40 million viewers speaks for itself. What I'm saying is that traditional sports fans of sports like football (which rules the day in virtually area of this country) and baseball are less likely to be interested in the Olympics. That doesn't mean there aren't tons of people out there following the Olympics. I live in New York, probably the biggest baseball city in the country, and here in the middle of the season there have been more than a couple of headlines on the Olympics in the papers. The media rightfully knows how important an event it is to many.
Sports television is big business these days because it's often seen as what's saving traditional television from migrating entirely to the Internet. It's becaue those viewers, since sports aren't DVR material like most video content these days, are so valuable to advertisers. But those types aren't necessarily the majority of the viewing audience for the Olympics. ESPN charges the highest subscriber fees in the business because of their main viewer base. It's also the reason their bid for the next set of Olympics was so low, because their customer base and their business strategy and demographics don't mesh well with the Olympics.
That's why NBC crafts their primetime show the way they do (not that we didn't know it already). Because they know their audience has a different makeup than what you'd have for a football game or a baseball game. Again, that's not a knock in any way on followers of the Olympics, but when everyone asks why NBC doesn't cover it more like a sports event (which sounds like a rhetorical question that's why), that's why. The Olympics are the type of event where it's nearly impossible to satisfy everyone, so NBC plays to whom they believe is the most likely audience.
As for the social media buzz.. I think it's unquestionably driving the interest in the Olympics. Olympic events play perfectly into that, moreso than a baseball game or a football game. It's the old "share a moment with the world" that NBC used to push. Now I know many will say we're not sharing this with the world, although it seems like there were an awful lot of tweets relating to athletes as NBC broadcast it, not just as they all happened. So there is an element of people sharing the TV broadcast together. Either way, all that buzz apparently has been great for the Olympics and hopefully it helps keep up interest through the 2nd week of the Olympics when normally interest starts to lag.
Traditional, die hard, sports fans are interested in Olympic sports. Die hard sports fans will watch most any sport, as long as they are watching the actual competition and preferably live. What they don't like is the NBC packaging that is more fiction, short on the competition and long on drama.
Looks like sports producers in this country should be employed by WE tv instead. Let's get rid of the lot of them and import the BBC producers, they seem to have a clue.
OK, I used a big word to get attention; meaning what do you dislike?
I'll start with the team bicycle sprint. Only plus is it's over in ten seconds.
Next is synchronized diving. Who the hell has twin high dives at home??
Let's make this diversion on the light side. I am sorry if I offended bike racers or divers.
What!??! Are you saying Ryan Seacrest isn't a knowledgeable sportscaster???
I'm inclined to believe that the die-hard sports fan is also at work during the day... and his (or her) only option is to watch the events streamed live on the internet anyway... in which case, it seems to me that NBC is giving most of the Olympic fans what it wants.
Except where your company blocks all media streaming.
And if internet streaming is their only option, and they can't internet stream at work, than the sports fan is SOL.
Or they watch at night time and give the "evil" network huge ratings.
Yeah. Actually I just end up DVRing the daytime coverage, fast forward through the filler and commercials and only watch the events I'm interested in and while I'm doing that DVR the evening and skip all the garbage in that as well. So I can somewhat create a competition oriented viewing in spite of NBC's estrogen oriented Today Show format.
True... but then they wouldn't be able to watch all the events anyway while at work because without internet streaming they'd have to have a cable/satellite connection at their desk!
Unless they have a smart phone with internet connection. And with HDMI out they could hook it up to their monitor.
This is precisely one of the key reasons to have a DVR. To watch lengthy events by either cruising past all the methodical commercials and/or fluff, and get to the substance.
Yep. But not everyone works in the weekend. I sure don't..... and live coverage in the weekend would be perfect. Actually it would be preferred, because I am going out this Saturday night, and that is the same time NBC will cover their prime time.
Sure, I can start the stream with a connected laptop to my TV, but I really shouldn't have to. It's the weekend, put it on LIVE! You'll probably get more viewers on Saturday around lunch time than you would on Saturday night.
***SPECIAL OLYMPIC PROGRAMMING NOTE: NBC's Daytime weekend coverage LIVE to all time zones. Sat: 9a-6p ET, 8a-5p CT, 7a-4p MT, 6a-3p PT
Sunday's Olympic coverage live to all time zones: 6a-6p ET, 5a-5p CT, 4a-4p MT, 3a-6p PT. Sat features Serena-Sharapova gold medal match
Certainly should please some folks on the West coast, I'd imagine. Not sure why they only came to this decision now, but it's the right one.
Thank goodness I saw your post. I've adjusted my DVR recordings to compensate for the change.
Personally, I would rather have NBC stick with their original schedule as much as possible. Every time they make a change to their schedule, I have to adjust my DVR scheduling to compensate. It's really annoying when they change their schedule without any warning (they've done that a few times already). I've missed one event entirely and nearly missed a couple of over events because of unannounced changes.
I'm watching the Olympics using my DVR's. I have enough tuners, but not enough storage space available. Therefore, I have to be careful what I record and how much. So, I use manual recordings with the daytime coverage in order to fine-tune what gets recorded. This also lets me break up the daytime block into segments which I can delete as I watch them, rather than having to keep the whole block until I'm finished with the whole block.
This system works out well for me as long as the coverage actually follows the advertised schedule. When NBC makes a change like the above (moving something from delayed to live), it messes me up if I don't learn about it in time to adjust my recordings. I don't care if something actually airs live or not - I'm not watching most of the events live anyway - but I do care if an event airs at a different time or on a different channel than advertised.
Not sure why they came to the decision now? Two words...Hussain Bolt?...that was NBC's biggest fail in 2008. It seems they want to keep those twitter folks happy, just saying.
But anyway, werent you saying that it was up to the affiliates to cover the Olympics live on the west coast? What happened?
Neither am I. I doubt it's Usain Bolt. The men's 100 is only in prelims tomorrow, so he wouldn't be a big part of afternoon coverage. No, I think it's 5 words.. Sharapova, Serena, Federer, and Murray. That's my only guess, that they saw the matchups for the tennis finals and decided they wanted to show them live. I sincerely doubt anything that's happened on Twitter has affected this. If the tennis matches featured less prominent players, we might not see this happening.
Weekend afternoons work differently than primetime because sports coverage and other national programming is going to time out differently than primetime (which is always at the same time each week). I believe they probably did have to get the sign-off from the affiliates on this one. I don't want to speak too knowledgably about how this all went down because I have no idea. The big issue with affiliates is evening local news and late local news, so those are largely unaffected by this that it doesn't touch primetime.