Nielsen will finally start tracking Netflix and Amazon video

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  1. Athlon646464

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    Nielsen will finally start tracking Netflix and Amazon video

    (engadget.com) - Nielsen, the holy vanguard of television ratings, has finally figured out how to track viewership from Netflix and Amazon's streaming video services. And when it launches next month, it could fundamentally change the sorts of shows you see from them. Since neither Netflix or Amazon offer detailed viewership data, Nielsen has developed a way for its rating meters to track shows by identifying their audio, the Wall Street Journal reports....

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