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Press Release - DISH Network Launches Donation Channels

Discussion in 'General DISH™ Discussion' started by Jason Nipp, May 17, 2011.

  1. Jason Nipp

    Jason Nipp Analog Geek in a Digital World Staff Member Super Moderator DBSTalk Gold Club DBSTalk Club

    Jun 10, 2004

    Customers Can Point and Click to Instantly Donate to American Red Cross Relief Efforts in U.S. and Japan

    Englewood, Colo., May 17, 2011DISH Network L.L.C., a subsidiary of DISH Network Corporation (NASDAQ: DISH), has dedicated two on-demand channels to solicit donations from customers to provide disaster relief assistance in the United States and Japan.

    Now through July 31, 2011, DISH Network customers can visit channels 1 or 501 and select one of the following channels labeled “Donate Storm Relief” or “Donate to Japan Here.” They can then follow the simple on-screen instructions to make a $5 donation, which will be added to their subsequent monthly bill.

    “We’re pleased our technology can be used to assist the American Red Cross, an organization we’ve selected to support in helping citizens recover and rebuild,” said Dave Shull, senior vice president of Programming for DISH Network. “We look forward to using this unique donation approach to aid other causes in the future.”

    DISH Network subscribers’ gifts to the American Red Cross will help those affected by the recent tornadoes and floods in the United States or those affected by the earthquake in Japan and subsequent tsunami throughout the Pacific. Donations will enable the Red Cross to provide shelter, food, emotional support and other assistance to victims of these disasters.

    “This support from DISH Network and its customers is critically important as we work to provide help and hope to survivors of the storms across the U.S. and the earthquake and tsunami in Japan,” said Michael J. Brown, vice president of Corporate and Foundation Giving at the American Red Cross.

    To make a donation through DISH Network, a customer’s satellite receiver must be connected to a broadband or telephone line.

    For more information, visit www.dishnetwork.com/donation or www.redcross.org.


    About DISH Network
    DISH Network Corporation (NASDAQ: DISH), through its subsidiary DISH Network L.L.C., provides more than 14.19 million satellite TV customers, as of March 31, 2011, with the highest quality programming and technology with the most choices at the best value, including HD Free for Life. Subscribers enjoy industry-leading customer satisfaction, the largest high definition line-up with more than 200 national HD channels, the most international channels, and award-winning HD and DVR technology. DISH Network’s subsidiary, Blockbuster L.L.C., delivers family entertainment to millions of global customers annually. DISH Network Corporation is a Fortune 200 company. Visit www.dish.com.

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  2. Hutchinshouse

    Hutchinshouse Hall Of Fame

    Sep 27, 2006
    Nice idea!
  3. tonyd79

    tonyd79 Hall Of Fame

    Jul 24, 2006
    Columbia, MD
    It is a nice idea. Better would be a linear channel dedicated to loops for these donations. On Demand is sort of passive. But a great start. Nice job.
  4. Stewart Vernon

    Stewart Vernon Roving Reporter Staff Member Super Moderator DBSTalk Club

    Jan 7, 2005
    Kittrell, NC
    They should probably put versions of this up as HD channels too... even if the content isn't HD... because the people who have their EPG set to "only HD" will miss this.

    Of course anyone who locks out those channels will miss... but not much you can do about that.
  5. MikeJH@DISH Network

    MikeJH@DISH Network Guest

    Dec 28, 2010
    Thank you. This is great feedback! I will submit this to our programming department to make these changes.
  6. MikeJH@DISH Network

    MikeJH@DISH Network Guest

    Dec 28, 2010

    Thank you for the feedback. Your absolutely right with the EPG being set to "only HD" then the channel won't show. I have submitted your feedback to our programming department to add an HD option for this donation channel.
  7. Dario33

    Dario33 Godfather

    Dec 15, 2008
    Very cool concept. :up:
  8. Paul Secic

    Paul Secic Hall Of Fame

    Dec 16, 2003
    Nice idea!

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