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Sleuth rebranding as CLOO

Discussion in 'DIRECTV Programming' started by mreposter, Aug 14, 2011.

  1. mreposter

    mreposter Hall Of Fame

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    Noticed in the guide this morning that Sleuth (308) is now listed as CLOO.

    According to the Wiki page, the relaunch is supposed to happen on Monday, August 15th. There's also supposed to be some original programming coming this fall to supplement the reruns of shows like House and Psych.

    I think Chiller (257) is supposed to get renamed as well, I just can't remember what the new name is going to be.
     
  2. Jon J

    Jon J Grouch Extrordinaire

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    Just think...someone got paid to come up with that stupid name.
     
  3. JoeTheDragon

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    Chiller should be Scifi!
     
  4. Avder

    Avder Hall Of Fame

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    That spelling is almost as stupid as "SyFy".

    Whoever comes up with channel names at NBC's Cable TV division needs to be fired.
     
  5. zimm7778

    zimm7778 Hall Of Fame

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    Wouldn't be surprised if all of this stuff gets rebranded one day as USA or NBC whatever (ie Encore labeling of their channels)
     
  6. davring

    davring Hall Of Fame

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    Or a morphed Comcast name.
     
  7. Sea bass

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    Agreed! Must be the one who coined Comcastic!
     
  8. Coca Cola Kid

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    Actually its because "Clue" is trademarked by Hasbro. and they can't trademark "Sci Fi" because it's a genre.
     
  9. tonyd79

    tonyd79 Hall Of Fame

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    And yet Discovery Science is becoming just Science. Even more general than Sci Fi.
     
  10. Coca Cola Kid

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    "Science" isn't a genre of TV/film though.
     
  11. dhkinil

    dhkinil Icon

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    let me see, budget issues, periodic melt down of the stock market, unemployment and a company wastes its time and someone's talent to come up with ideas like this???
     
  12. tonyd79

    tonyd79 Hall Of Fame

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    Documentaries? Besides that is stupid. Somehow the Sci Fi channel survived for years. This is about branding more than copyrights.
     
  13. Coca Cola Kid

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    Not a waste. Type Sleuth into Google, you get 9,520,000 results. Type Cloo into it, only 614,000. Anyways, they wanted something more original and easier to find. Clue is also too common and trademarked because of Hasbro's board game anyway.
     
  14. espnjason

    espnjason Armchair Referee

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    Is there a reason why it can't be renamed DetectiveNet, or something to that effect?
     
  15. Coca Cola Kid

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    The people on NCIS and House aren't detectives, they're special agents and doctors respectively.
     
  16. djzack67

    djzack67 Icon

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    +1
     
  17. fluffybear

    fluffybear Hall Of Fame DBSTalk Club

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    Peachtree...
    or better yet, just kept it as "Sleuth"
     
  18. Barmat

    Barmat Godfather

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    When I read Syfy I think of a nasty venereal disease.

    When I read Cloo I think of Poo.
     
  19. espnjason

    espnjason Armchair Referee

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    Which reminds me of this...

    [​IMG]
     
  20. CarolinaGuy79

    CarolinaGuy79 Legend

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    Chiller should be cancel its suppose to be a horror channel but they never show big name horror movies only "B" Horror movies.
     

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