Sunday Ticket deal with NFL extended

Discussion in 'DIRECTV Programming' started by Grafixguy, Oct 1, 2014.

  1. Oct 1, 2014 #1 of 82
    Grafixguy

    Grafixguy Godfather

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  2. Oct 1, 2014 #2 of 82
    DCSholtis

    DCSholtis Up The Irons!

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    Reported 8 year 1.5 billion per year
     
  3. Oct 1, 2014 #3 of 82
    JosephB

    JosephB Icon

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    I'd be interested to know what the expanded streaming rights mean, especially when you take the Verizon Wireless streaming deal into consideration (though if I am not mistaken the Verizon deal only allows streaming local games, not OOM)
     
  4. Oct 1, 2014 #4 of 82
    Gloria_Chavez

    Gloria_Chavez Godfather

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    So, from 1B to 1.5B a year.

    2M NFL ST subs, approx. 18M nonsubs.

    Let's assume that DTV does not increase the retail price of NFL ST.

    So that means that the additional 500M per year must be allocated to nonsubs.

    500,000,000 / 18,000,000 = about 28 dollars per year, or 2.30 per month, for every nonsubscriber to NFL ST.

    But I don't blame the NFL for being able to secure the 50% increase.

    I blame ESPN and its enablers.
     
  5. Oct 1, 2014 #5 of 82
    sum_random_dork

    sum_random_dork Icon

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    I had read they would have rights to steam NFL Network, many other cable companies already stream NFL Network (and NFL Redzone channel). NFL Network is able to be streamed by Dish, Suddenlink, ATT among others on iOS and Xbox One among other devices.
     
  6. Oct 1, 2014 #6 of 82
    Lord Vader

    Lord Vader Supreme Member

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    I've used Verizon's NFL Mobile to watch many different games, including both local and out-of-market.
     
  7. Oct 1, 2014 #7 of 82
    Araxen

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    If there is a big rate hike to nonsubs because of this I'll going to have to make a decision to switch to either Dish or Comcast. I'm done paying for something I don't subscribe too.
     
  8. Oct 1, 2014 #8 of 82
    peds48

    peds48 Genius.

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    the problem with that it's that any increase won't be labeled as an NFL increase


    Sent from my iPhone 6 using Tapatalk
     
  9. Oct 1, 2014 #9 of 82
    dcowboy7

    dcowboy7 Hall Of Fame

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    I thought the 2 million subs was only households.

    Didnt think that included bars restaurants clubs which is where the real $$ is made.
     
  10. AMike

    AMike Godfather

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    We'll see how the costs shake out, but as a huge football fan, I'm glad to see D* renew this deal. Once I heard that a deal was imminent and D* added the SEC Network, I ended my dual subscription to Comcast.
     
  11. harsh

    harsh Beware the Attack Basset

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    According to the Reuters article that many are quoting, the price is an average over 8 years.
    In the grand scheme, that probably means that they are continuing the current bump of $100,000,000 per year.
     
  12. harsh

    harsh Beware the Attack Basset

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    It also clears the non-regulatory path for the AT&T buyout to move forward.
     
  13. tonyd79

    tonyd79 Hall Of Fame

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    Espn has nothing to do with this. Get off your single minded rant.

    What you miss are two points:

    1. The money made by directv on ST is from bars, not homes.

    2. The deal is lump sum and would include ATT so it blows your math out of the water.
     
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  14. tonyd79

    tonyd79 Hall Of Fame

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    ST. max customers can already stream anywhere. I'm reading that they can now do it via the directv app rather than the NFL app.
     
  15. tonyd79

    tonyd79 Hall Of Fame

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    You done fretting now? ;)
     
  16. dcowboy7

    dcowboy7 Hall Of Fame

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    Yep now i know that when a girl says she will call me "soon" it means almost a year later. :D
     
  17. Laxguy

    Laxguy Honi Soit Qui Mal Y Pense.

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    Heh!

    Funny thing: As I turned on DIRECTV® to watch the Giants-Bucs, I tuned to PBS to avoid being tipped by anyone.... And the news was on DIRECTV's renewal of Sunday Ticket! A good omen.
     
  18. tonyd79

    tonyd79 Hall Of Fame

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    But she called.

    BTW, pretty sure the "soon" started in August, not last fall. And when talking a multi billion dollar 8 year deal, a few months IS soon.
     
  19. slice1900

    slice1900 Well-Known Member

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    I doubt Directv is passing on any cost for this to non-subscribers. As others have said, they make a lot of money off bars/restaurants. You should see what I pay for NFLST - I'm paying more for a week than you guys pay for the whole season at full price.

    The main reason they have it is as a hook for bring in customers who subscribe to Directv only because they have NFLST. If Directv dropped it and Dish picked it up, Directv would probably lose a million residential customers and Dish would pick them up. The profit they make off those million long term customers who will never leave Directv as long as they have NFLST is probably a couple hundred million a year, at least.

    It is also an inducement to get people to sign up for Directv, since Directv is paying a yearly lump sum it doesn't cost them anything to provide NFLST to a new subscriber for a year. That draws in some more casual fans who aren't going to go with Directv year in / year out like some who can't live without NFLST, but figure "hey why not try out Directv since I can get NFLST free this fall". They get those people on the hook for a two year commitment, but NFLST is free for only one year. Some might pay for NFLST for a second year, but they're still paying Directv for that second year, and maybe longer if they decide they prefer them over whoever they had before.

    If you add up what they make on NFLST subscriptions from residential and commercial, what they make from regular packages sold to the customers who would leave Directv if they didn't have NFLST, and the additional signups they get because of the NFLST giveaways, they don't need to pass the cost on to non-subscribers.
     
    1 person likes this.
  20. Mark Holtz

    Mark Holtz Day Sleeper

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    From NFL Communications:

    NFL and DIRECTV Extend NFL SUNDAY TICKET In New Multi-Year Deal
    New Agreements Also Renew NFL Network with TV Everywhere, Expand DIRECTV’s Digital Rights and Continue Distribution of New DIRECTV FANTASY ZONE Channel

    FULL ARTICLE HERE
     

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