I am sure this had been explained probably numerous times here, but I havent found anything. First, this is NOT a complaint thread. I understand it is what it is and I accept that as part of dealing with Directv. I am just curious. Why are DVRs so expensive? Leasing is $199 and owning is several times more than that ($199 to own would make sense). Hasnt technology gotten to the point where these things cost next to nothing to build? There has to be a huge profit margin in them. Because they are proprietary it would seem to me at least that they would be cheap because you can only use them for one thing. Anyway, like I said, this isnt a rant. Just curious.