What I would like to see happen is a co-exclusive arrangement possibly between 3 companies. DIRECTV, Apple, & one other company Amazon, Or Google, or YouTube. Open Sunday Ticket up to everyone whether it be streaming or satellite. Each pay the NFL’s asking price of $3 Billion total. $1 Billion splitting the cost 3 ways by each company. That way the package is available in some form to everybody. Wouldn’t that make sense? I know I know it probably won’t happen that way. But at this point we’re not seeing anyone signing and last I heard Apple and the NFL hit a snag over the distribution rights something about the blackouts. Then there is the issue of getting subscribers after a deal is signed. Whoever gets the package will need to sign up a lot of subscribers to get back a $3 Billion dollar investment all by themselves . $3 Billion. Just think about that for a moment. That is whopping for a television deal. Open the package up for everybody. Why is this so hard?