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They aren't advertising during the movie, just between the movies. No big deal. Movies that are supposed to start at 8:00 p.m. will still start at 8:00 p.m. with no commercial interruption.
 

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Originally posted by karl_f
They aren't advertising during the movie, just between the movies. No big deal. Movies that are supposed to start at 8:00 p.m. will still start at 8:00 p.m. with no commercial interruption.
That's pretty much what some people said when AMC started running commercial spots between their movies. Incidentally, Tom Shales says that the ads he's seen have been for subscriptions to Entertainment Weekly magazine. Tom is well respected and his credibility is impeachable.
 
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