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http://www.tvpredictions.com/ddemand071808.htm
The satcaster's new Broadband-enabled service is a no-starter.
By Swanni
Washington, D.C. (July 18, 2008) -- DIRECTV's advertising campaigns often mock cable TV's claim that it has more 'HD choices" than satellite because of cable's Video on Demand service.
The DIRECTV campaign is justified in pointing out that the satcaster actually has far more HD channels than cable -- and that most consumers are not excited about watching high-def programs on demand; they want real channels, not choices.
So I would be remiss if I didn't point out that DIRECTV is now trying to play the same 'fool the consumer' game.
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