[harsh]

By sq. Miles, of course. Slc (salt lake city) used to be the largest dma in the lower 48, but that was 40 years ago, they've lost a bit around the edges as dma's in northern nevada and southern idaho got the fcc to encroach a bit into utah. But it's still huge.

The SLC market is large, but a lot of that area isn't populated.

There are dozens of translators to be sure.

 

[harsh]

The SLC market is large, but a lot of that area isn't populated.

Population is the only consideration. Land area doesn't much figure in but it helps gather population when the area covered is greater than that of New England.

Population-wise, SLC-Ogden-Provo is ranked #27 of the 210 markets at a little under 2.1 million.