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Nielsen, News Corp. Ink Deal
Source: http://www.multichannel.com/article/CA6384816.html?display=Breaking+News
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Source: http://www.multichannel.com/article/CA6384816.html?display=Breaking+News
Read the rest of the story at: Multichannel.comNielsen Media Research and News Corp., once at war over local TV measurement, reached a landmark eight-year pact that consolidates more than 150 individual agreements between the companies, providing audience measurement for Rupert Murdoch's cable networks, TV stations, the Fox broadcast network and DirecTV.
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Additional Stories:
- News Corp, Nielsen end ratings dispute, ink deal via Reuters from Yahoo! News
- News Corp., Nielsen end rift via Latimes.com