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The Bentonville, Ark.-based retail behemoth said it plans to gather feedback from an initial group of customers and to fine-tune the service before launching it nationally next year.
The service is similar to that offered by Netflix, the pioneer of online DVD subscription rentals. Customers pay a fixed monthly fee and receive by U.S. mail a limited number of DVDs for as long as they want with no due dates, late fees or postal charges. Wal-Mart plans to charge $18.86 per month. Netflix's main plan charges $19.95, a price at which customers can rent as many movies as they want during a month but can have only three out at a given time.
FULL STORY
The service is similar to that offered by Netflix, the pioneer of online DVD subscription rentals. Customers pay a fixed monthly fee and receive by U.S. mail a limited number of DVDs for as long as they want with no due dates, late fees or postal charges. Wal-Mart plans to charge $18.86 per month. Netflix's main plan charges $19.95, a price at which customers can rent as many movies as they want during a month but can have only three out at a given time.
FULL STORY